FOSSIL GROUP LAUNCHES ALL NEW BMW BRANDED WATCHES
INDIA, 27 May 2019: Fossil Group Inc. is proud to launch its
first collections of BMW branded watches after the two eminent companies
announced their global partnership on 6th August, 2018.
Fossil,
the American watch and lifestyle company that specializes in creating
authentic, high quality fashion forward watches falls in line with BMW’s
quintessential automotive design expertise, making this partnership a perfect
fit. Owing to BMW’s rich racing heritage, the collections draw inspiration from
some of the most recognizable sports cars to introduce watches with distinctive
detailing. Categorized into ‘BMW
Collection’ and ‘BMW M Motorsport
Collection’, the statement making wristwatches are all set to make an
impression on and off track.
Speaking about the association,Johnson Verghese, Managing Director, Fossil
Group, India said, “We are delighted
to have partnered with one of the world’s leading players in automotive design
– BMW, to create dynamic timepieces. Fossil and BMW are both very committed to
delivering distinctive designs and excellent craftsmanship to their customers.
These shared values between the two brands form the very basis of our
partnership. We are certain that the BMW X Fossil collections will further
enhance the brand legacies by offering world class timepieces to watch
enthusiasts all around the globe.”
A combination of joy, extraordinary performance and passion, the collections subtly feature the classic BMW symbol to create versatile companions for every day. Priced at INR 16,995 onwards, the BMW Collection combines sports and luxury to form the perfect amalgamation of best of both worlds. With its automobile inspired colors of silver, red, black and cashmere – the collection proves that style is limitless. Priced at INR 10,995 onwards, the BMW M Motorsport Collection features sporty designs along with the M Motor sport stripes that are made to stand out.
A combination of joy, extraordinary performance and passion, the collections subtly feature the classic BMW symbol to create versatile companions for every day. Priced at INR 16,995 onwards, the BMW Collection combines sports and luxury to form the perfect amalgamation of best of both worlds. With its automobile inspired colors of silver, red, black and cashmere – the collection proves that style is limitless. Priced at INR 10,995 onwards, the BMW M Motorsport Collection features sporty designs along with the M Motor sport stripes that are made to stand out.
The collections will be available in select
trade stores across India and online, first onwww.myntra.com
About Fossil Group, Inc. Fossil
Group, Inc. is a global design, marketing, distribution and innovation company
specializing in lifestyle accessories. Under a diverse portfolio of owned and
licensed brands, our offerings include fashion watches, jewelry, handbags,
small leather goods and wearables. With our newest owned brand, Misfit, we’re
bringing style and technology to the high-growth connected space. We’re
committed to delivering the best in design and innovation across our owned
brands, Fossil, Michele, Misfit, Relic, Skagen and Zodiac, and licensed brands,
Armani Exchange, Chaps, Diesel, DKNY, Emporio Armani, Kate Spade New York, Marc
Jacobs, Michael Kors, Puma and Tory Burch. We bring each brand story to life
through an extensive wholesale distribution network across 150 countries and
500 retail locations. Certain press release and SEC filing information
concerning the Company is also available at www.fossilgroup
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