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Showing posts from March, 2014

OLX Brings Fresh Perspective to Women Empowerment

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‘WOMANIYA , YOU’VE GOT THE POWER’ OLX Brings Fresh Perspective to Women  Empowerment Urges them to use Cellphone as‘ SELLphone’  &  celebrate the Joy of Selling  A new, spirited TVC by OLX.in celebrates the exuberance, individuality, and the confidence of the women-of-today, highlighting their independence, and freedom to express themselves. The TVC, which was released today, shows an empowered, smart, and vivacious woman protagonist, and reinforces the ease and simplicity of the OLX Mobile App. The Ad uses a powerful tagline that will reiterate with millions of mobile phone users across India - ‘ Ab Phone Ko Banao SELLphone’ .  Amarjit Singh Batra, CEO, OLX India , says, “Selling is a joyous experience on OLX as it is simple, and leaves you with more money in your pocket, and more space in your home for things that really matter. It is this joy of selling that is captured by our new TVC. TheOLX Mobile Appis the easiest way of selling

Actress Chritrangda Singh to Launch Project Blossoming

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CORPORATE / SOCIAL Gemfields and Project Nanhi Kali Welcome the Support of  Bollywood Actress Chritrangda Singh to Launch Project Blossoming   Gemfields is proud to announce the launch of Project Blossoming a creative and philanthropic partnership with ten of India’s leading jewellers in support of Project Nanhi Kali and the cause of girl child education.   Chosen from across India, these talented jewellers have created one-of-a-kind pieces set with Gemfields’ Zambian emeralds and Mozambican rubies and inspired by the notion of blossoming.  The Project Blossoming  collection will tour India, visiting each of the designers’ boutiques, before returning to Mumbai on 6 June, where the collection will be auctioned by Christie’s at an exclusive black-tie event. The proceeds raised from the sale will go directly to this very honourable cause, which aims to raise enough money to support a minimum of 2,000 girls.   Project Blossoming is delighted to have the support of Bo

Toshiba India pays tribute to Sachin Tendulkar with the world’s largest photo mosaic of a cricketer

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CORPORATE / SPORTS Toshiba India pays tribute to the  living legend   Sachin Tendulkar  with the  world’s largest   pho to mosaic of a cricketer            Concludes the ‘WeAreSachin’ campaign  with over 17000 entries           5 lucky winners get a chance to meet the legend Being known for industry firsts, Toshiba India has added another feather to its cap by creating the world’s largest photo mosaic* of a cricketer. The photo mosaicof Sachin Tendulkar adorned withthe images of more than 17,000 fans was displayed on an 84 inch Toshiba 4k Ultra HD TV. The event saw the presence of Mr. Sanjay Warke, Country Head, Toshiba India – DS Division and the Master Blaster Sachin Tendulkar. Taking forward the legacy of being known for the creation of World’s First Cricket Series TV co-created with Sachin, which was launched last year, this year Toshiba launched the ‘WeAreSachin’ campaign to give fans a chance to participate with Sachin Tendulkar fo

Jabong.com launches exclusive fashion collection inspired by “Main Tera Hero”

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ENTERTAINMENT Jabong.com launches exclusive fashion  collection inspired by “Main Tera Hero” This summer,  Jabong.com , India’s leading fashion destination brings to you a peppy collection inspired by the upcoming entertainer – MAIN TERA HERO . The fashion collection which includes apparels, accessories and footwear was showcased at an event held in Mumbai and will be exclusively available on Jabong.com.  Bollywood fashion and Jabong have become synonymous. Retailing a series of Bollywood inspired collections on its website with super hits like Yeh Jawani Hai Deewani, Bhaag Milkha Bhaag and Dhoom 3.   The association was announced in a much hullaballoo with the Main Tera Hero star cast – Varun Dhawan and Ileana D’cruz along with Mr. Praveen Sinha, Co-Founder, Jabong.com.   The youthful yet chic and stylish element of the movie perfectly synergises with the fashion quotient of Jabong.com . With the association, Jabong.com unleashes a collection with the most fun

Winners of the L’Oréal Paris Femina Women Awards 2014 Announced

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LIFESTYLE CELEBRATING WOMEN OF WORTH Winners of the L’Oréal Paris Femina Women Awards 2014 Announced            15 women felicitated for their exemplary work in various fields            L'Oréal Paris ambassadors Katrina Kaif, Aishwarya Rai, Sonam A. Kapoor  give away awards to winners L'Oréal Paris, the world’s No. 1 beauty brand and Femina, India’s largest women’s magazine once again came together to celebrate India’s women achievers at the   third edition   of the L'Oréal Paris Femina Women Awards 2014 at The Leela, Mumbai. The awards celebrated   'Women of Worth' in India, honoring women who work selflessly for their communities across   14 categories   including Social Impact, Community Causes, Science & Innovation and Education amongst others.   Honoring women with extraordinary accomplishments and exceptional comm itment to their careers and communities, the  L’Oréal Paris Femina Women Awards brought to the fore the stren