cuponation.in

MARKETING/SPORTS



Gift a Chaddi to your
 
Chaddi Buddy this Holi

Mumbai , March 19th, 2013: Holi is around the corner and so is the irrefutable splash of colours! This Holi, cuponation.in, India’s leading couponing website goes beyond the regular fare like offering kurtas, colours and sweets online and instead has initiated a new campaign- “Chaddi for Chaddi buddy”. Playing on the term ‘chaddi buddy’, the concept behind the campaign is to celebrate this Holi with your best friend by gifting a colourful chaddi through cuponation.in.
The brand has also roped in Poonam Pandey, well known for her promised stripping act during the World Cup. Poonam has shot for an exclusive streaming video for this campaign. She is also the first buyer of the product and would be gifting chaddis to her Chaddi Buddies this Holi, which she has availed using a discount coupon at cuponation.in.
Mr. Sahil Shah, co-founder & MD, Cuponation.in said, “As a brand, we have always come-up with some very innovative ideas be it our Femidom campaign during International Women’s Day or the latest ‘Chaddi for Chaddi Buddy’ this Holi. We wanted to grab the attention of the young audience and the fun element of friendship through the colourful festival of Holi. The campaign gets you a chance to get playful with the right dose of humour with your closest friends aka ‘chaddi buddies’. I think this is the right opportunity to not only celebrate but even reward your friends, realizing your long lasting friendship this Holi.”
In the history of Holi campaigns, this is one of the most innovative and creative initiatives. Now don’t just send out your best wishes for the festival, but gift a colourful chaddi to your Chaddi Buddy (best friend) this Holi! The video is all set to go live tomorrow on the website of cuponation.in.
Please refer to the link: http://www.cuponation.in/holi-2013.html  
About Cuponation: 
CupoNation is a leading coupon portal that offers coupons and vouchers from leading online retailers. After having found a coupon deal of one’s choice, the user simply has to click on the code, copy and paste in the billing section of the selected online retailer and make their purchase.
CupoNation aims to become one of India’s largest couponing websites. The Delhi-based startup company (www.cuponation.inis part of a larger international conglomerate. Along with current subsidiaries in Poland and Brazil, more representative offices are already being planned in Italy and Spain 

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