Blenders Pride Fashion Tour 2014

FASHION / LIFESTYLE

Style always arrives in style

A preview to the 

Blenders Pride Fashion Tour 2014

An experience where style is above the ordinary

Where celebrated fashion and music are curated

Where interactive technology transcends boundaries

And style is decoded

Mumbai: Style always leads the way. After ten glorious years where it has made fashion iconic, Blenders Pride Fashion Tour encompasses style as never before. The tour, a mélange of Music, Design and Technology, was unveiled at the Preview, at a spectacular evening at the Grand Hyatt, creating a sensorial spectacle that immersed the atmosphere. With every passing year, the tour is broadening the stage in presenting a stunning array of talent, upcoming and established both, from diverse art forms like the entertainment industry, literary world and other icons.

Some of the most acclaimed, sought-after names in fashion, music, literature and cinema were part of Blenders Pride Fashion Tour 2014 preview. The event presented a sneak peek into the creations of fashion gurus like Abraham & Thakore, Gaurav Gupta, Little Shilpa, Namrata Joshipura, Neeta Lulla, Pankaj & Nidhi, Rocky S, Shivan & Narresh, Suneet Varma and Varun Bahl, that cast a spell. India’s most widely read author Chetan Bhagat along with actor par excellence Boman Irani, decoded style in their inimitable ways. Both of these suave artists along with the designers and musicians conversed on the evolution of style and various aspects that are giving an all new definition to ‘style’.

Commenting on the preview, Mr. Raja Banerji, Assistant Vice President, Pernod Ricard India, said, “This is a very proud moment for all of us at Blenders Pride Fashion Tour as we come together to celebrate 10 years of style, substance and excellence. The Tour has a history of showcasing elegance and glamour by facilitating its magnificent platform to a talented ensemble of designers, artists and musicians. This year we have tried to make the the Tour encompass style from various facets of art-forms along with fashion and glamour and have added literature, music, Bollywood in the mix”.

Starting mid-November, Blenders Pride Fashion Tour, ebullient and scintillating, will travel to five cities - Hyderabad, Gurgaon, Mumbai, Bengaluru and Kolkata. During the fashion shows the creative artists will mesmerize the audiences.  To compliment them, some of the best music bands in the country including Ankur Tiwari, Ash & Ashvin, Boom Bay Central, Karsh Kale, MIDIval Pundits and Shaa’ir + Func, will do a especially curated LIVE music performance. Further, adding a touch of intellect to the tour, specialists from various walks of life will unveil different facets of Style - celebrated author Chetan Bhagat, brilliant actor Boman Irani, ace cricketer Wasim Akram along with Irrfan Khan  will be the feature of each fashion shows, giving the audience a peek into their style statements.

Expressing his thoughts during the preview, Indian film and theatre actor, voice artist and photographer, Boman Irani said, “I have always believed that confidence defines Style. From being a photographer to playing different character roles in Bollywood and theatre the one thing that hasn’t changed is my confidence to challenging myself to do something different and doing it well. I am very proud and excited to be associated with Blenders Pride Fashion Tour 2014 as this is one platform which goes beyond fashion and has indeed revolutionized the definition of style for their audience.”

On the announcement of Blenders Pride Fashion Tour, author, columnist, screenwriter and speaker, Chetan Bhagat said, “Style to me is excellence. Being excellent in whatever you do is stylish.It will be great to see various fashion and music enthusiasts portray their style, in their unique way.”

With a diverse list of well-acclaimed designers, musicians, singers and celebrities, this year’s Blenders Pride Fashion Tour is geared up to set the tone for style and opulence for times to come.

Blenders Pride Fashion Tour Schedule: 

DATE	CITY	DESIGNERS (STYLE WALK)	MUSIC (STYLE BEATS)	SPEAKER (STYLE SPEAK)	BP/BPRC DAY
15th Nov	HYDERABAD	ROCKY S+ NEETA LULLA	TARUN SHAHANI	BOMAN IRANI	BPRC DAY
16th Nov	HYDERABAD	PANKAJ & NIDHI + NAMRATA JOSHIPURA	SHAA'IR + FUNC	-	BP DAY
22nd Nov	GURGAON	ROCKY S + NEETA LULLA	TARUN SHAHANI	BOMAN IRANI	BPRC DAY
23rd Nov	GURGAON	LITTLE SHILPA + GAURAV GUPTA	GRAIN + KARSH KALE	-	BP DAY
29th Nov	MUMBAI	NEETA LULLA + SUNEET VARMA	MIDIVAL PUNDITZ	WASIM AKRAM	BPRC DAY
30th Nov	MUMBAI	LITTLE SHILPA + SHIVAN & NARRESH	ASHVIN MANI SHARMA & ASH ROY	-	BP DAY
6th Dec	BENGALURU	VARUN BAHL + ABRAHAM & THAKORE	MIDIVAL PUNDITZ	CHETAN BHAGAT	BPRC DAY
7th Dec	BENGALURU	LITTLE SHILPA + GAURAV GUPTA	GRAIN + KARSH KALE	-	BP DAY
12th Dec	KOLKATA	VARUN BAHL + ABRAHAM & THAKORE	MIDIVAL PUNDITZ	IRRFAN KHAN	BPRC DAY
13th Dec	KOLKATA	PANKAJ & NIDHI + NAMRATA JOSHIPURA	SHAA'IR + FUNC	-	BP DAY