ARJUN KANUNGO SIGNS EXCLUSIVELY TO UNIVERSAL MUSIC GROUP

by Shrutee K/DNS

Mumbai, 29^th August 2018: Riding high on the success of his recent single “Aaya Na Tu” a collaboration with Momina Mustehsan, popstar ARJUN KANUNGO signs exclusively as a singer and composer to Universal Music Group (UMG).  The singer/composer/actor will release all his new music under UMG’s `non-film’ imprint EMI Records India – a sub label launched in collaboration with acclaimed director Mohit Suri.

A classically trained singer, Arjun's first commercial success came with "Khoon Choos Le" in the 2013 film Go Goa Gone, starring Saif Ali Khan, which topped all major charts. Since then he has churned out 6 hit singles in 3 years- “Baaki Baatein Peene Baad” ft. Badshah, “Fursat”, and “Ek Dafaa (Chinnama)”. His Tamil Debut came with “Sirrikadhey”, composed by Anirudh Ravichander, from the film 'Remo'. His single "Gallan Tipsiyaan" has garnered massive appreciation online. His collaborative single with Neha Kakkar titled “La La La” has currently crossed 77 million views while his latest single “Aaya Na Tu” with Momina Mustehsan released on VYRL Originals is at 36 million views on YouTube.

Arjun has now become one of India’s most recognizable popstars with over 380 Million+ audio / video streams online. He has gained immense popularity and built his fanbase across the country. Arjun won the GIMA Award for best debut in 2015. He was featured in Times of India's 100 most desirable men in 2016 at No. 31 beating huge names like Saif Ali Khan and Arjun Kapoor.

Commenting on the announcement, Arjun Kanungo said, “I am thrilled to be part of the UMG banner. I get along with the people and we share a common goal for the future. Devraj and Vinit have always been mavericks and I feel comfortable with them and Mohit (Suri) Sir to guide me in the next phase of my journey. My journey with my music has always been very personal and the guys at UMG understand that.”

Acclaimed film director Mohit Suri said, “Arjun is a tremendously talented musician and I’m glad he’s a part of the EMI Records India family. We are ecstatic to be a part of the next phase of his exciting musical journey. Looking forward to creating good music together.”

Speaking on the announcement, Vinit Thakkar, Senior Vice President, Universal Music Group, India and South Asia and EMI Records India said, “Arjun is an extremely talented singer/songwriter and we are excited to sign him exclusively under Universal Music. He is one of the most recognizable Independent music artists in the country and has great potential to become a huge cross over artist.”

VYRL Originals – An EMI Records India property.

VYRL Originals is EMI Records India’s latest music property created to promote independent non-film music. This unique property is led by noted film director Mohit Suri - known for his excellent taste in music. Mohit is curating every aspect of each track that is being produced. Right from the composers, lyricists to the singers, each of them has been carefully worked on and handpicked by the director himself. The sound is in line with contemporary Bollywood music with great production values, albeit without the canvas of a film. The tracks under VYRL Originals are launched simultaneously across every streaming service – in India as well as Globally. The property launched in January`18 & the tracks are sitting high on charts and playlists across streaming services.