CEOs Sing for GF Kids Mumbai is Back and Promises to Rock

Mumbai, June 7, 2017: They excel in their respective fields, they set examples for the people they work with, they inspire, they lead and occasionally, they also sing and dance to Save Little Hearts with Genesis Foundation. The 18^th edition of Genesis Foundation’s CEOs Sing for GF Kids is scheduled for June 17 and promises to be even better than the previous ones.

The ITC Grand Central, Mumbai is all set to resound with music by CEOs from various companies, and all for a very significant cause. The rehearsals are on in full swing—the guitars, flutes and saxophones have been dusted off, the costumes are being chosen, the melodies are being polished and the corporate leaders are getting set to take the stage by a storm.

Genesis Foundation works towards supporting the treatment of critically ill, under-privileged children with heart disorders. Corporate leaders from across the spectrum of industries come together every year to support and help raise funds for the cause. Taking time out from their busy schedules, these extremely influential people come together to sing, dance and do their bit to ‘Save Little Hearts’. One of the closest and most dedicated supporters of Genesis Foundation, YM Deosthalee, Past Chairman, L&T Finance Holdings, and our Patron will be leading the host team this year.

The line-up for this year’s edition of CEOs Sing For GF Kids is:

Dennis Taraporewala, Managing Director, Criesse Communications

Geetu Verma, Exec-Director, Hindustan Unilever

Vinit Store, CEO, The Quadron Business Park

V Vaidyanathan, Chairman, Capital First

Kerman Lalkaka, GM, ITC, Grand Central, Mumbai

Dinesh Mirchandani, Managing Partner, Boyden

Subhash Kamath, Managing Partner, BBH India                   

Vinodini Lulla, Trustee, CMCA

Ashwin Deo, MD, Trinity Vintners

Mehmood Curmally, CEO, JnY Entertainment

Kuldeep Bhartee, GM, ITC Maratha, Mumbai

Ramesh Iyer, Vice-chairman, MD & President, Mahindra & Mahindra Financial Services Ltd.

Speaking about the event, Prema Sagar, Founder, Genesis Foundation said, “I am grateful to each of these lovely friends and leaders who volunteer for this cause. We are overwhelmed by the encouragement we get each year. Some of these CEOs have been with us for the past 16 years with as much enthusiasm as they had in the first year, and their music and talent always leaves us spellbound. It’s truly a great feeling. The support of these leaders is invaluable in our endeavour to raise funds for the little hearts who need them.”

“My association with Genesis Foundation goes back several years and each year, the cause comes closer to my heart. These critically ill children need a fighting chance and I am gratified that I am able to do my bit. It is my pleasure to be a part of sharing smiles and Saving Little Hearts.” said YM Deosthalee, Past Chairman, L&T Finance Holdings.

About Genesis Foundation: Genesis Foundation facilitates medical treatment for critically ill under-privileged children suffering with Heart Disorders. The support required in the said critical illness varies from specific surgeries (including neonatal), Cath Lab Interventions along with recovery and recuperation post-surgery.

We Save Little Hearts.  So far, we have supported medical treatment of over 1200 critically ill children. The children supported by the Foundation belong to families with an income of less than Rs 10,000 per month and the parents and caregivers are unable to afford treatment of these children who suffer from a serious life-threatening ailment.  100% of funds raised are used towards treatment of critically ill children as all overhead costs are borne by the trustees. 

GF is registered under Section 12-A and 80-G of the Income Tax Act, which entitles 50% tax exemption. GF is also registered under FCRA allowing it to receive foreign funds.