Ferns N Petals associates with Hershey’s, Amul and Fabelle
Expects to boost 10% e-commerce revenue
FNP striving to become Rs 500 crore business by 2020
by Shrutee K/DNS
New Delhi: Ferns N Petals has tied-up with three premium chocolate brands - Hershey’s, Amul and Fabelle. Wide variety of chocolates of all of these three brands are available as gifting options on www.fnp.com. This step of associating with recognized brands is aligned to the company’s goal of becoming Rs 500 crore business by 2020.
Commenting on the tie-up, Mr Pawan Gadia, CEO, Online and Retail, Ferns N Petals, said, “We are really excited to fill our carts with the finest chocolate brands; Hershey’s, Amul and Fabelle. FNP is targeting to grow over 10% revenue through this association. As we are completing 25 years of successful operations this year, we are planning to grow strategically by collaborating with the best brands.”
“Since chocolates are one of the hot selling products for us, hence we are looking forward to collaborate with more brands in the near future” added Mr Gadia.
Apart from these brands, the company had collaboration with Cadbury and Ferrero Rocher earlier. Now, FNP has more Combo packs like cake+flower bouquet+chocolates, flower bouquet+chocolates, cake+flower bouquet+chocolates+soft toy; special arrangements like chocolate bouquet, chocolate rose bouquet, a gift hamper bouquet (made up of a teddy bear, roses & chocolates); and gift hampers (chocolates, juices, popcorn, etc).
About the Company: Ferns N Petals came into existence in 1994 that has grown to be the Largest Gifting Portal in India in the last 25 years. The journey started with a single store under the entrepreneurship of Mr Vikaas Gutgutia, which has now emerged as a reputed brand with 12 verticals under the FNP World. These verticals are FNP Retail & Franchising, FNP E-commerce – India| UAE| Singapore, FNP Cakes ‘N’ More, FNP Gardens, FNP Weddings & Events, FNP Floral Touch - UAE, WDH (Wedding Design Hub), Flowers ‘N’ More, FNP Flagship, Sipping Thoughts, FNP Water and FNP Media.
Today, we lead the floral, gifting and cakes industry with 330 outlets in more than 120 cities PAN India. We also have nine luxury venues in Delhi NCR to offer vast spaces to host social and corporate gatherings. FNP is consciously foraying into various fields to make your special moments even more memorable, be it your birthday or even your wedding.