HDFC Bank opens ATM at Kedarnath Temple
1st ATM to be set up in shrine premises; Bank’s highest at
11,755 feet
To provide 24*7, all-weather services; to benefit over
35,000 devotees every day
Kedarnath (Uttarakhand) : HDFC Bank Ltd. announced the
launch of its ATM in Kedarnath Temple premises, becoming the first bank in the
country do so. Located at a height of 11,755 feet above sea level, this is the
bank’s highest ATM in the country. It is also the only ATM within a 24-km
radius of the temple.
The ATM will provide over 15 different types of services to
over 35,000 devotees every day as well as the local populace. In addition to
cash withdrawal, these services include payment of bills, credit card dues, and
availing instant loans. The ATM will also allow customers to deposit funds,
operating almost like a branch in this difficult terrain.
The ATM was inaugurated remotely by Shri Trivendra Singh
Rawat, Hon’ble Chief Minister of Uttarakhand in the presence of Mr. Aditya
Puri, MD, HDFC Bank. A shrine dedicated to Lord Shiva, Kedarnath Temple is
located in the Garhwal Himalayan Range. It is not directly accessible by road.
Reaching the temple involves a challenging 16 km uphill trek from Gaurikund.
Given the geographical challenges, the ATM uses satellite connectivity to
provide all-weather services. Due to inclement weather, the shrine is open to devotees
only between the months of April and November. In 2018, approximately 7.32 lakh
visitors made the pilgrimage with the highest daily footfall recorded at
36,000.
“It is deeply
satisfying to set up an ATM here and be of service to scores of people,” said
Mr. Kumar Sanjeev, Branch Banking Head, HDFC Bank, speaking about the milestone.
“At HDFC Bank, this initiative reiterates our commitment to make it convenient
for people to bank with us by extending our and services to the remotest and
geographically challenging areas of the country, such as this.”
With this launch, the Bank now has 88 ATMs in the state. www.hdfcbank.com
Services offered at the ATM:
Cash
withdrawal
Balance
enquiry
Request for
mini-statements
Changing ATM
PIN
Generating
ATM PIN through Green PIN
Making
Credit Card payments
Instant
Loans to Customers
Ordering
Cheque book / account statement
Prepaid
mobile recharge
Transferring
funds between accounts linked to the same ATM / Debit Card
Paying
Utility bills
Enquiring
about cheque status
Requesting
for IPIN (Netbanking PIN)
Registering
for Mobile Banking
Updating the
Mobile Number
Cardless
Cash Withdrawal
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