THE ALL NEW FOSSIL SPORT DEBUTS WITH QUALCOMM SNAPDRAGON WEAR 3100 IN INDIA
Fossil Sport is the
lightest, most colorful, sporty offering in Fossil’s wearable portfolio
INDIA —Fossil is excited to announce the newest addition to its wearables
assortment: the Fossil Sport Smartwatch. Based on the latest Qualcomm®
Snapdragon Wear™ 3100 platform and the newly redesigned Wear OS by
Google™ , the watch boasts of various new technology features including extended
battery life, a new battery saving mode, enhanced ambient mode, integrated
heart rate and GPS capabilities. The all new Fossil Sport is designed to be the ideal companion for all
health and activity enthusiasts in striking the right balance between all
aspects of their lifestyle – be it work or workout.
''It is with great pride
that we are launching the Fossil Sport watch in India'' says Johnson Verghese,
Managing Director, Fossil Group, India said, “Fossil as a brand has always
stood for innovation as one of its core values allowing our designers to create
unique styles in all accessory categories, but especially smartwatches. Fossil
is focused on bridging the gap between fashion and technology, and thanks to
our partnership with Wear OS by Google, the Sport smartwatch is our most
innovative and colorful design to date. This watch features an
ultra-lightweight case, competitive technology, and unique fitness forward
features that we know our customers are looking for in today’s rapidly growing
smartwatch market.”
"For several years,
the health and wellness industry has been converging with smartwatch
technology—and Fossil knew there was a tremendous opportunity to provide a
connected option for the design-conscious consumer looking to bring style to
their wrist. We know our consumers want versatility both in their activity and
their accessories, which is why we wanted to bring a smartwatch to market that
is a fit for every style,’’ says Steve Evans, EVP Fossil Group. ‘’We're
incredibly excited to be able to offer a colorful sport smartwatch with endless
customization and equipped with latest Google and Qualcomm technology for a
best-in-class consumer experience."
Fossil Sport launches with six
colorways, two case sizes (41 and 43 mm respectively), and endless strap
options. The new nylon and aluminum case make this the lightest smartwatch
to date and sits alongside 28 new silicone straps to give the wearer
endless colorful combinations.
Snapdragon Wear 3100 Platform
Utilizing the latest Snapdragon
Wear 3100 Platform, Fossil Sport helps customers achieve more than a day’s
worth of battery life in the full smartwatch experience, and offers a new
battery saving mode that adds an additional two days of telling time. So,
whether you forget your charger or just choose to unplug on the weekends,
battery saver is designed to stretch your watch battery to last until you can
charge again. As software experience continues to evolve, battery life will be
further optimized. The Snapdragon Wear 3100 platform enhances the ambient mode
allowing for an improved user experience--select dials will leverage the new
platform to showcase color and a sweeping second hand for more dynamic style.
Wear
OS by Google Redesign
The evolved Wear OS by Google
design simplifies and improves the overall experience. With a quick swipe,
users can now access their information faster, receive proactive help from the
Google Assistant and get smarter health coaching from Google Fit. Fossil has
also created three hero watch faces that integrate Google Fit to show progress
towards two new activity goals, Move Minutes and Heart Points, which
Google Fit designed based on health recommendations from the World Health
Organization and the American Heart Association.
Additionally, with integrated
sensor processing, heart rate, optimized connectivity and GPS capabilities on
the platform, the Fossil Sport brings a rich set of features to its consumers. Rapid charging allows the
smartwatch to be almost completely charged within an hour, helping power users
from day to night. All watches will also come with new applications
auto-installed, including leading streaming music service, Spotify and
peace of mind and safety app, Noonlight.
With this new generation of
watch, Fossil showcases a unique, colorful take on technology and redefining
what it means to bring activity and balance to your lifestyle. The added
functions will give users a 360-holistic way to track all parts of their lives,
while keeping true to the authentic creative spirit of innovative watch design
that Fossil was founded on more than 30 years ago.
Features include:
Nylon case, aluminum topring and pushers
41 mm, 43 mm case size
Stunning
touchscreen digital display
24+
hours battery life (based on usage) + 2 additional days in battery saver watch
mode
Interchangeable
straps and bracelets (18mm / 22mm)
Qualcomm®
Snapdragon Wear™ 3100 Platform
Sensors:
Heart Rate, GPS, Altimeter, Accelerometer, Gyroscope, Ambient Light, Microphone
Powered
with Wear OS by Google and compatible with iOS 9.3+ and Android™ 4.4+
(excluding Go edition)
Connect
via Bluetooth® technology
Wireless
syncing + magnetic charging
This watch retails for INR
17,995 onwards and will be available for purchase starting June 2019 on www.fossil.in , Fossil retail stores
& Other Partner Channels across India
Android,
Wear OS by Google, Google Fit, and other related marks are trademarks of Google
LLC.
Qualcomm, Snapdragon and
Snapdragon Wear are trademarks of Qualcomm Incorporated, registered in the
United States and other countries. Qualcomm
Snapdragon Wear is a product of Qualcomm Technologies, Inc. and/or its
subsidiaries.
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