Renowned Author Vasant Kallola Unveils New Book ‘CHIRANJIVI-The Beginning’

by Shrutee K/DNS

Mumbai 02^nd March 2019: The author National Best Seller, ‘It’s Okay To Fail, My Son’, Mr. Vasant Kallola launched his new book ‘CHIRANJIVI-The Beginning’. Set in backdrop of War of Mahabharata, ‘Chiranjivi’ tells an interesting story of a sage who had been living through the curse of Shri Krishna. He was living a miserable life with a permanent wound on his forehead that constantly oozed blood and pus. Life was hell for him. Walkers would change their paths if they saw sage coming their way. The pain and the sufferings were unbearable for him. But, still he was living with it, somehow, till one day when an insult unleashed gave way to his suppressed pain and agony. The rage was so high that, he decided to annihilate the earth.

The book was unveiled by Mr. Mayur Puri, a renowned writer, lyricist and film director of Bollywood in Mumbai. Mayur has penned script and written lyrics for several films including ‘Mere Yaar Ki Shhadi hai’(2002), 'Dhoom'(2004), 'Om Shanti Om'(2007) and many more.

Highlighting about the book, Author, Vasant Kallola said, “’CHIRANJIVI, The Beginning will give new reading experience to the readers by taking them to post-Mahabharata era. It highlights the power of a resolve of a common man against might of a powerful sage. It leads today’s youth towards the belief that, if a man, if decides to fight the odd, no one can stop him not, even the death.”  Speaking at the launch, Chief Guest Mr. Mayur Puri said, “I find Vasant Kallola’s ‘CHIRANJIVI, The Beginning, quite interesting for the fact that, it makes reader to live in a time period 4000 years from now. I belong to the film industry and I found reading the book pleasurable because it gave me an experience like watching a movie. The story idea of the fight of a common man, Govind with a mighty sage, who cannot even be touched by human beings, left me with lot of curiosity about how Govind would overcome such a big limitation! And despite of my busy schedule, I was riveted to the book till last page. I am sure readers will enjoy reading this book.’ 

About Vasant Kallola: A qualified Engineer and MBA, Vasant has taken big strides in the field of creative writing since the launch of his first commercially published book in 2016. The first book, ‘IT’S OKAY TO FAIL, MY SON’, got overwhelming response from the reader’s community, so much so that, the book achieved a status of National Best Seller within first six months of its release. The book featured among top 5 selling books on Flipkart in a survey conducted by The Economic Times and Flipkart, in three metro cities of India, namely Bengaluru, Delhi and Mumbai. (Source – ET article dated – 10th April 2016). The book’s popularity has inspired a film production house to make a Hindi Feature Film based on its story. Vasant has spent 32 years working in leading Indian and International organisations. His last assignment was with Tata Group Company, Viom Networks as Senior Vice President. Vasant is a fitness enthusiast and holds ‘Black Belt’ in martial arts. Vasant also has deep interest in psychology and world renowned ‘Mind Toughness’ techniques. He is supported by his family consisting of his mother, wife Reeta (doctor of naturopathy) and son Viraj (student of Architecture).