ARTH, India’s First Multiregional Culture Festival is back with its National Edition


Three Days festival to celebrate India’s culture & heritage from
February 8 – 10th, 2019: Indira Gandhi National Centre for the Arts (IGNCA), Delhi  

 250 + plus scholars, writers, artists and artisans participating 

Smriti Irani, Amish Tripathi, Lord Meghnad Desai, 
Subramanian Swamy, Arnab Goswami, Raveena Tandon, Sonal Mansingh and many more to participate 

Delhi, January 21st 2019: Arth – A Culture Fest, an Intellectual Property of ZEE LIVE, with an aim to understand and find meanings of the Indic civilization and discover its soul, is coming back with its second edition. This will be held at the lawns of the Indira Gandhi National Centre for the Arts (IGNCA) in New Delhi on 8th, 9th and 10th of February 2019. The first regional edition of this culture fest took place in Kolkata and the next regional edition of the festival in scheduled to take place in Pune.

The National edition of Arth in New Delhi will witness the participation of more than 250+ scholars, writers, artists and artisans from across India and abroad. The cultural festival not only aims to celebrate the essence of Indic thought and philosophy, but also seeks to make it a journey of discovery for the audiences by bringing together a wide array of thinkers, scholars, philosophers, Indologists, artists, artisans, poets and authors. It will bring to the audience myriad activities including panel discussions, cultural performances, workshops, visual art installations, live art etc. Exclusive sessions have been curated for children, which will comprise creative workshops, theatre, history, philosophy, puppet performances and masterclasses.


Among the prominent names from India who will be speaking at the festival are Union Minister Smriti Irani, Dr. Subramaniam Swamy, Arnab Goswami, Raveena Tandon, Bibek Debroy, Ashwin Sanghi, Amish Tripathi, Sonal Mansingh, Makarand Paranjpe, T.V. Mohandas Pai, Pavan K Varma, Gaur Gopal Das, Subhash Chandra, Ricky Kej, Sanjeev Sanyal, Syed Salman Chisty, Governor Tathagata Roy, Vivek Agnihotri, Swapan Dasgupta and others. The international contingent includes Karen Attiah (Global Opinions Editor of Washington Post); Domenic DiGiovanni (Homeland Security Department of USA); Tess Davis (Antiquities Coalition); Imam Tawhidi from Australia, Shimon Lev from Israel, Hasan Kerim Guc from Turkey, Indologists and scholars Vishwa Adluri, Vamsee Juluri, Subhash Kak, Prasenjit Basu, Lord Meghnad Desai, Carl W. Ernst, Lavanya Vemsani, Koenraad Elst, Rajiv Malhotra and David Frawley among others.

There would also be a showcase of the rich arts and crafts of the country – Patua, Phad, Cherial, Madhubani, Patthachitra, Chittara, Warli, Kalamkari, Masks and Bamboo Crafts of North East India through workshops conducted in live counters and master classes every day.  Sessions would be interspersed with some spell bounding performances by renowned artists such as Bombay Jayashree, Pandit Vishwa Mohan Bhatt, Teejan Bai, Bombay Bairag, Gautam Das Baul, Shahi Qawwals of Ajmer Sharif, a North East Percussion Ensemble, Manipuri Raas Leela, Gotipua Dance of Odisha, Puppetry from Kerala and Bengal and the Manganiyars of Rajasthan.

The Delhi edition has been carefully designed keeping in mind the current scenario in the country and will see some really hard-hitting panel-discussions and talks on subjects that the nation has been discussing.  

Speaking on the announcement of the national edition of the culture fest, Shreyasi Goenka, Founder & Director, Arth said: “I am extremely glad to announce the national edition of India’s first ever culture fest, Arth.  After the resounding success of the first regional edition of Arth which took place in Kolkata, we are eager and excited to bring on stage the best of what India has to offer, collectively, across various fields which is interesting, informative and also enriching.”

Dr. Vikram Sampath, Festival Director, Arth said: “For the national edition, we have tried to bring a microcosm of India on to stage those 3 days, through several accomplished artists, writers and individuals and also various arts and crafts workshops to enthrall the audience. We will be discussing some really pressing issues that have rocked the nation in recent times. It is extremely important that these relevant topics are discussed on such large cultural platforms and engage with not only experts but also the citizens of the country.”

PS: Entry is Free on all Days. Register at http://bit.ly/ArthDelhi

About Arth: Arth – A Culture Fest is an Intellectual Property of ZEE LIVE. Arth isn’t merely a festival, but a culture fest that will keep alive the meaning of our culture. This festival focuses on literature, culture, society, music, traditions, history and art. Arth is a platform for lovers of art and culture to learn and celebrate Indian culture across all its dimensions. The national leg of the festival will be held in Delhi in February. Smaller satellite shows will be hosted in Kolkata and Pune in December and January respectively.

About ZEE LIVEZee LIVE focuses on creating memorable on-ground experiences for audiences in India as well as overseas. Zee LIVE aims to become the gateway for Indian live entertainment experience to the world and bring the best of the world to India. Zee LIVE commenced operations last year with the launch of its first event – Baleno Wicked Weekends.


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