LeEco all set to take the mobile gaming world to a higher “3+32” era

by Shrutee K/DNS

Bangalore / New Delhi: As per a recent study by Facebook, 70% gamers across the globe including India choose smartphones as their primary gaming platform, followed by computers, tablets and game consoles. The mobile gaming industry will generate an annual revenue of $36.9 billion in 2016 which would be bigger than that of the PC gaming for the first time, the study showed.

Mobile gaming is also attracting users from other social media. The new sensation of Pokemon Go has taken the smartphone gamers’ world by storm that they are spending more time playing the game than they are fiddling time on any other social media platform. While this new trend of smartphone usage has caught the smartphone brands off guard, global internet and ecosystem conglomerate, LeEco responded to this new dynamic well in time.

At a time when 80 percent of the smartphones sold on ecommerce sites in India, come with less than 3GB RAM, LeEco’s all three new Superphones, Le 1s Eco, Le 2 and Le Max2 are leading the pack in Indian smartphone market with 3GB or more memory. The gaming world was pleasantly surprised by the launch of LeEco’s Superphones that provide high intensity gaming experience and high resolution graphic display all at attractive prices for buyers.

For a long time, mobile gamers have been in the quest to move to a higher level of “3+32” era, where smartphones are at least equipped with 3 GB of RAM and 32GB of internal storage. Just like how India is on the cusp of moving from feature phone era to smartphone era, with LeEco’s recent launches, mobile gamers are just a click away “3+32” era. LeEco’s second generation Superphones, Le 2 and Le Max2 packs the best specs and technical edge required for a perfect mobile gaming environment. Le 2 Superphone, which comes with 3GB RAM and 32GB of internal storage and powered by Qualcomm® Snapdragon™ 652, has the fastest processor under the hood, of amongst all the smartphones available in the price range of Rs 10 – 15K.

Even Le 1s Eco Superphone from previous LeEco’s previous generation has 3GB RAM and 32 GB ROM. The premium Le Max2 Superphone comes in two variants: 4GB + 32GB and 6GB + 64 GB.

Advantages of 3GB RAM+32GB ROM: A delight for multi taskers that need a future-proof phone for the next couple of years. The benefits of 3GB + 32GB ROM are that its high number of cores speeds up the system. The high amount of RAM allows users to use more apps at the same time (multi-tasking). Higher resolution graphic display, more capable gaming environment and bigger space for storage are other plus points of this combination.

Le Max2: Powerful Qualcomm® Snapdragon™ 820 with up to 6GB of RAM :Le Max2 is powered by Qualcomm® Snapdragon™ 820 chipset with a 2.15 GHz Kryo processor. Constructed with a 14 nanometre manufacturing process, it delivers double the performance and efficiency over the chipset’s predecessor, Qualcomm® Snapdragon™ 810. With faster connection speed,  enhanced visual and longer battery life, this advanced chip will handle high-intensity gaming and multimedia with ease.

Le 2: The best Superphone available between Rs 10,000 and Rs 15,000 that comes with 3GB+32GB :Le 2 Superphone comes under budget segment but with high-end features. It has an amazingly powerful processor Qualcomm® Snapdragon™ 652 Octa-core processor with a clock speed of 1.8GHz. With its 3GB of RAM and 32GB built-in storage, the Superphone is a panacea for users who love doing heavy multitasking. Some of the technologies like the USB Type C port and Quick Charge stands out in this budget range. In terms of camera, the Le 2 sports a 16MP rear camera with PDAF and f/2.0 lens.

Le 1s Eco: The most impressive in its class that comes with one-year free and unlimited content subscription, clubbed with 3GB+32GB :Le 1s Eco performs without any glitches as it packs a 64-bit Octa-Core MediaTek Helio X10 chipset, which is clubbed with 3GB RAM. It handles multiple apps without facing any stutters. Multi-tasking is smooth, letting users switch between active games and WhatsApp messages with ease. Le 1s Eco offers a free one-year unlimited subscription to content with local languages. So why wait? If you are a mobile gamer and want to experience the “3+32” era, it’s just a click away from you. Flipkart is holding its “EXCHANGE” program for all those who want to swap or exchange their old phones with new ones. LeEco will offer an additional Rs 2,000 exchange offer to buyers of Le 2, Le Max2 and Le 1s Eco on top of the standard discount provided by Flipkart on 18th and 19th July.

About LeEco: LeEco, formerly known as Letv, is a global pioneering internet and technology company with multiple internet ecosystems across content, devices, applications and platforms. Founded in November 2004 by Jia Yueting and Liu Hong, LeEco employs more than 10,000 people and is the world’s first video company to go public with a market capitalization of more than $12 billion USD. Headquartered in Beijing, China, it has regional headquarters in Hong Kong, Los Angeles and Silicon Valley.

With “Complete Ecosystem, Groundbreaking technologies, and Disruptive Pricing” as the guiding principle, LeEco is engaged in a myriad of businesses, spanning from Internet-based Super TV and Superphones, video production and distribution, smart devices/accessories and large-screen applications, to e-commerce and even connected super-electric cars.  The company also features one of the world's largest content libraries, comprising of movies, TV dramas, entertainment shows, sports and music, which can be conveniently viewed on LeEco products, including the Superphones, Super TVs, and in the near future, Le Autos. Breaking the barriers of industries, LeEco provides personalized products and services for an enhanced user experience at disruptive prices.

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