Roca Inaugurates its Display Studio in Mumbai
The studio Exhibits Innovative Bathroom Concepts and World-Class Products
Mumbai, December 10, 2018: Roca Bathroom Products Pvt Ltd, India’s leading manufacturer of bathroom products
strengthens its
presence in Maharashtra market with the launch of an exclusive Roca Display Studio in Mumbai. The studio was inaugurated in the presence of prominent
architects, interior designers, trade partners, and developers. With Roca’s
endeavor to expand its network and provide impeccable shop floor experience to the
customers, this is brand’s fifth display studio in the country. The display studio showcases world class
bathroom products from Laufen, Roca and Parryware all under one roof.
The Roca
and Parryware design studio is spread across 4000 sq. feet and aims to provide momentum
to the brand sales for both consumers and to wide network of over 100 dealers and trade partners. Given the affluent
living standard and increased spending capacity, consumers in this region have
a higher preference for premium bathroom products that are high on technology
and functionality.
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About Roca:"Roca is a
company engaged in the design, production and commercialization of products for
the bathroom space, as well as ceramic floor and wall tiles for architecture,
building and interior design. Its origins date from 1917, when the Roca family
started building their first production plant in Gavà(Barcelona). In the
centenary of its establishment, the company employs over 22,600 workers and has
78 production plants, with presence in more than 170 markets in the five
continents. For more information, visit www.roca.com
About Parryware:Parryware,
India’s leading manufacturer of bathroom products, is the flagship brand in the
portfolio of Roca India. Roca Group is
1.8 billion euros Spanish giant and is a world leader in bathroom space. The
expertise and revolutionary R&D technology of Roca and the customer trust
of Parryware proved to be a potent force to strengthen market share in India.
Originated from EID Parry, Parryware has a strong legacy of more than 60 years
and is among the pioneering brands in India. Parryware has
introduced game-changing bathroom solutions and progressive technology in
India. The brand has refreshed itself with ‘Always in fashion' positioning to
further reiterate its commitment of offering contemporary and unique designs
including colors, trendy shapes, advanced technology that matches the
imagination and lifestyle of the young, discerning Indian customer. Parryware introduced
for the first time in India a complete bathroom customer care support during
mid 1990s and has since built a strong service network across 30 cities in
India. Parryware products are
manufactured in 8 factories across India and is present through a strong
distribution network of 7800+ dealers and retailers in the Indian market. For more information - www.parryware.in
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