The Lifestyle Expo Mumbai Promotes Hong Kong-India Business Opportunities

by Shrutee K/DNS

Mumbai 19 December 2018 –The Lifestyle Expo opened at the Expo Centre in Mumbai’s World Trade Centre. Jointly organised by the Hong Kong Trade Development Council (HKTDC) and the Trade Development Bureau of Ministry of Commerce of the People’s Republic of China, the expo serves as aplatform for suppliers from Hong Kong and Mainland China to connect with buyers from India and other countries in South Asia, creating new partnership opportunities by capturing the robust demand for trendy lifestyle products.

The two-day event showcases a wide selection of quality products from about 140 Hong Kong and mainland companies and will be attended by close to 2,000 buyers from India and other South Asian countries. Exhibits include household appliances, fashion and fashion accessories, consumer electronics and electric parts, as well as gifts and premiums.

The best of Hong Kong fashion will be showcased at the expo, highlighting Hong Kong’s creative and design capabilities to buyers at the event. Accomplished designers such as Kevin Ho, Jane Ng, Walter Kong & Jessica Lau, Carrie Kwok, Yannes Wong and Mountain Yam will introduce their latest designs atthe event’s FASHIONALLY zone.

Exploring Regional Cooperation for ‘Win-win’Result
Speaking at the opening ceremony, HKTDC Senior Product Promotion Manager Eddie Lee highlighted the longstanding cooperation between Hong Kong and India, saying that India was the city’sseventh-largest trading partner and that tiesbetween the two places would continue to grow in the future.

“Through the Lifestyle Expo we can showcase some of the best and brightest brands from Hong Kong and Mainland China to buyers from across India and the region. Companies can discover new products, expand business contacts and establish new partnerships that can lead to a more prosperous future and a win-win result for all concerned,” Mr Leesaid.“We have very high hopes for the future of trade links between India and Mainland China, with Hong Kong serving as a ‘Super-Connector’ between two of the world’s most populous and fastest-growing large economies.”

India – a Key Business Partnerfor Hong Kong
India was Hong Kong’s third-largest export market in 2017 while Hong Kong was India’s third-largest export market. India-Hong Kong trade in 2017 was valued at approximately US$34 billion, an increase of 27% over the previous year. Exports from India to Hong Kong were close to US$13.7 billion, led by exports of non-ferrous metals, metalliferous ores and metal clap.

Business Matching and Networking
Customised “One-on-One” business-matching services are provided at the Lifestyle Expoto connect exhibitors and buyersand foster collaboration. Products from exhibitors are being spotlighted at the “ Small Orders Showcase”, allowing buyers to place orders of between five to 1,000 pieces. The HKTDC Frequent Buyer Awards are presented today to Indian and South Asiancompanies that have given  continued support to the Council’s trade fairs in Hong Kong and Mumbai.

About the HKTDC: Established in 1966, the Hong Kong Trade Development Council (HKTDC) is a statutory body dedicated to creating opportunities for Hong Kong's businesses. With 50 offices globally, including 13 in Mainland China, the HKTDC promotes Hong Kong as a platform for doing business with the mainland, Asia and the world. With more than 50 years of experience, the HKTDC organises international exhibitions, conferences and business missions to provide companies, particularly SMEs, with business opportunities in the mainland and international markets, while providing business insights and information via trade publications, research reports and digital channels.


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