Mastercard and RBL Bank Join Hands to Expand the Digital Payments Acceptance Network in India
by Shrutee K/DNS
Mastercard and RBL
Bank add more than 500,000 merchant acceptance locations since demonetization,
fastest in the industry
Mumbai, 13 November
2018: RBL Bank announced that through strategic
support from Mastercard, the
bank has added over 500,000 merchant acceptance or
Point-of-Sale (PoS) locations since demonetization in November 2016, fastest by
any bank during this timeframe. This partnership between Mastercard and RBL
Bank is an endeavour to take digital payments to the untapped geographies and industry
segments. Mastercard has been working towards creation of a robust digital
payments ecosystem which brings together banks, merchants, fintech companies,
payments facilitators including the regulators.
To grow its digital
payment acceptance footprint, RBL Bank signed partnerships with several Payment
Facilitators. These partnerships allowed the bank to expand its payments
acceptance network in tier 2 and 3 cities. This also helped RBL to facilitate
greater acceptance for digital payments in traditionally cash driven industry
segments such as education and healthcare.
Commenting
on this achievement, Rajeev Ahuja, ED & Head of Strategy, RBL Bank
said, “Mastercard has played a pivotal role in
facilitating the smooth onboarding of the fintech companies and Payment
Facilitators. We are confident that this collaboration will go a long way in
further strengthening our footprint in the acceptance network.”
Rajeev Kumar, senior
vice president, Market Development, South Asia, Mastercard added “Mastercard has been working towards accelerating
awareness and acceptance for digital payments in India, especially in tier 2
and 3 markets. A robust digital payment ecosystem is key to achieve this.
Mastercard’s partnership with RBL Bank is an important step in this journey, as
it unleashes several avenues for growth of digital payments across India. With
partnerships like these, Mastercard is certain that India will be the largest
digital payments acceptance market by 2020.”
As a part of the
effort to create a digital payments ecosystem in India, Mastercard has
initiated a series of steps. Earlier this year, Mastercard organized Acceptance
Forums in Bangalore and Mumbai, with more than 250 participants from Banks and
Payment Facilitators. Following this, Mastercard also introduced Payment
Facilitator Accelerator Consulting programme in association with a leading
external consultant. The program provides the participants the necessary
guidance for growth via partnerships and manage their risk effectively.
About Mastercard: Mastercard (NYSE:
MA), www.mastercard.com, is a technology
company in the global payments industry.
Our global payments processing network connects consumers, financial
institutions, merchants, governments and businesses in more than 210 countries
and territories. Mastercard products and solutions make everyday commerce
activities – such as shopping, traveling, running a business and managing
finances – easier, more secure and more efficient for everyone. Follow us on Twitter @mastercardindia, join the discussion
on the Beyond the Transaction Blog and subscribe for the latest news
on the Engagement
Bureau.
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