SAMCO Securities Announce the Introduction the Mutual Fund Research & Distribution Business with RankMF

Mumbai, 28 November 2018: Keeping in line with SAMCO’s tradition of excellence and innovations, SAMCO Securities is pleased to announce the introduction of RankMF, which will revolutionize the selection of mutual fund schemes with its proprietary ratings and rankings system that will help investors know “kaunsa mutual fund sahi hai”.

There are thousands of mutual fund schemes “Par Kaunsa Mutual Fund Sahih hai”?  RankMF’s innovative offering is a first-of-its-kind service in India that will empower millions of investors who are seeking accurate research. RankMF rates and ranks all mutual fund schemes so that none of the options “SAHI” for them are missed out. RankMF does not limit itself to outdated ranking methodologies used by the existing mutual fund ranking platforms.

RankMF ratings and ranks are completely independent. It not only rates and ranks on past performance, but also on a variety of factors by using over 20 million data points such as expense ratios, standard deviation, beta, market valuations and multiples, portfolio holdings and diversification/concentration of portfolio, the cash ratio of a fund, size of the fund, the predicted yields and others. RankMF analyses the most important factor which is the quality of actual portfolio holdings since that is going to deliver real returns to investors and not historical returns which are used by other ranking platforms.

RankMF provides the most basic but immensely important filters such as “if the time is right for investments” and “strength of mutual funds schemes”, alongside providing personalized and guided experience – be it lumpsum or SIP or readymade researched baskets – for meeting investors’ financial objectives.

Introducing the RankMF SmartSIP TM : SIP is not systematic or smart investing, it's simply automated investing, Starting a mutual fund SIP and continuing to invest in it at all times through market ups and down has nothing to do with systematic investing.  SIP is NOT a smart system. The RankMF SmartSIP TM System solves this problem. Based on the margin of safety in the markets, RankMF generates signals which you should follow for your SIPs.  What are these signals and what do they mean?

Like Signal: Begin or continue your SIP. This shall be when markets are reasonably valued

Skip SIP: Skip your SIP for the month since markets are in an expensive phase offering lower value for money

Dislike Signal: Markets are extremely expensive and you should skip and sell your SIP

2 Likes Signal: Increase your investments or double your SIP since markets are relatively cheap and offer great margin of safety or value for money

Omkeshwar Singh, who has been the head of BSE StAR MF / Mutual Funds Market Segment, will lead Rank MF. Singh has almost two decades’ experience in financial services and is considered an expert on mutual funds distribution. He has worked across reputed organisations like BSE Ltd, ROMS Management Services Pvt Ltd, Anand Rathi, Net worth Stock Broking Ltd and Karvy Finance.

Jimeet Modi, CEO, Samco Securities said, “While consumers today are increasingly made aware of the benefits of investment in mutual funds, and the Mutual Fund Sahi Hai campaign by AMFI has gone a long way in creating awareness, there still exists great ambiguity when it comes to choosing the right scheme. Most people rely on ratings that are derived basis an archaic bell-curve methodology and based on past performance, which takes a rear-view approach to investing. RankMF’s big data science engine disrupts these techniques. The difference in the performance of a mutual fund can be as high as 50% and therefore selection of a mutual fund is critical. With Rank MF, we are certain that the universal question of ‘which mutual fund is right for you?’ will be addressed.”

Omkeshwar Singh, Head, RankMF, said: “I’ve had a unique experience managing the largest mutual fund distribution infrastructure that changed the way India distributed mutual funds and I am looking forward to redefining how retail investors invest through RankMF. The platform not only rates and ranks mutual funds but also filters the right time to invest along with the strength of schemes. It is an inclusive platform that ranks and rates the entire universe and uncovers many of the gems available that were hitherto never considered by research and rating agencies. RankMF will empower investors with such offerings that would otherwise be humanely impossible to identify."

Gautam Roy Sinha, Associate Director – Fund Manager, Motilal Oswal AMC, said: “At Motilal Oswal AMC, we believe that focusing on QGLP (Quality, Growth, Longevity and Price) of individual securities is one good way for long term wealth creation from equities. We are happy to see that independent analysis from Rank MF verifies the same. It is also seen quite commonly that when it comes to selecting Mutual Funds to invest in, people tend to go by past returns. But past returns are never a great predictor of future performance. So, it is important to look into the details of the current portfolio while choosing mutual funds to invest in. We wish RankMF all the very best in their endeavour.”

About RankMF: RankMF is an innovative and first-of- its- kind research cum distribution platform in India that objectively and scientifically evaluates mutual funds schemes using Proprietary algorithms and big data science considering over 20 million data points covering all available 1000s of mutual funds schemes for investors that would otherwise be humanely impossible. RankMF is Revolutionizing the Selection of “SAHI” Mutual Funds at “SAHI” time to guide regular Investors to know the “most important” investment guidance “kaunsa mutual fund sahi hai”.

About SAMCO Securities:SAMCO Securities Limited, is a fintech start-up which is one of India's fastest growing companies in the Discount Broking Industry with over 1,00,000 customers.  The company aims to solve problems and at an extremely affordable cost for its customers who actively trade or invest in the Indian capital markets with the use of algorithm, data science and artificial intelligence. SAMCO strives to provide some of the most unique margin products to enable its customers make the most efficient use of their capital and dodge complex problems like high brokerage and inefficient capital allocation that plague the trading and investing industry. SAMCO Securities Limited is headquartered in Mumbai in India. Please visit 


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