Shoppers Stop ties up with SAP
Shoppers Stop ties up with SAP hybris to boost omni-channel strategy Aims to invest 60 crores over the next 3 years by Shrutee K /DNS Mumbai, July 03, 2015: Shoppers Stop, India’s leading fashion retailer, today announced its tie-up with hybris software, an SAP company and the world’s fastest growing commerce platform provider. This liaison will enable Shoppers Stop to provide a seamless and unified shopping experience to customers across its multiple channels i.e. Physical stores, Web, Social, TV and Marketplaces. Shoppers Stop plans to invest 60 crores over the next 3 years in its omni-channel technology, supply chain & talent to strengthen its omni-channel play. Over the next 3 years, it will extend its omni-channel strategy to its group companies HomeStop, Hypercity and Crossword. By 2020, the Company targets to achieve 15% revenue through digital-touch points . Shoppers Stop will leverage the hybris commerce platform an...