Eternal Personal Care launches Bad Boi
PRODUCT LAUNCH Eternal Personal Care launches Bad Boi deodorant body spray in India New Bad Boi deodorant body spray available in several variants hits the Indian market Eternal Personal Care (I) Pvt. Ltd, a wholly owned subsidiary by Eternal Perfume, Paris that comprises of a strong portfolio of products with some of the most contemporary French fragrances for 'him and her' will see a launch of a new brand named Bad Boi deodorant body spray in the Indian deodorant market. Targeted towards young men, Bad Boi deodorant body spray will be launched in six variants available in 24 cities across India. All the fragrances of the Bad Boi deodorant body spray collection, after thorough market research, are designed to match different roles played by the young men today. The variants offered by Bad Boi deodorant body spray are: • Envy - A sophisticated fragrance that gives you that confidence to move ahead. • Edge - A refreshing fragr...