Iconic British brand Triumph Motorcycles Forays into Mumbai

CORPORATE / AUTOMOBILES / TWO WHEELERS


Iconic British brand 
Triumph Motorcycles
 Forays into Mumbai 
with its First Dealership




Triumph Brand
    102 yearsof authentic 
British brand pedigree
        
28 models sold worldwide from 6 different super biking motorcycling categories
      
 745 dealerships operational across the world
      
 Sells in 54 countries

UK’s No 1 brand

Fastest growing super 
premium motorcycle brand worldwide


Key Highlights Triumph Motorcycles India

        Launched on 28th November, 2013 with 10 class models across 5 Broad categories& each brand being winner in the respective category.Classics, cruisers, roadsters, adventure and super sports
       
 Triumph Motorcycles unveils the Daytona 675 
 at the Auto Expo 2014
      
  11 models for sale across 6 fully functional dealerships
      
  Opens first store with
 new global brand identity in Bangalore
      
  Launches 2 dealership in Bangalore & Hyderabad 
within 2 months of launch
      
  350 bookings clocked in 22 weeks
        
Rider groups started in Bangalore and Hyderabad 
(Riders association of Triumph) in line with 
brand ethos – For the Ride

Triumph Brand Ethos

  Never motivated by fads or gimmicks. We apply our obsessive attention to detail to every single part, material, technology and test we run. Because we know that the more we can put into the development of our bikes, the more you will get out of them. We aim to create bikes that are so intuitive and engaging that they bring the very best out of every rider who rides them. We are chasing the same think you are. The perfect ride!



Mumbai, 3rdMay 2014: The British motorcycle brand Triumph Motorcycles India Private Limited today announced the opening of their dealership facility in Mumbai calledShaman Triumph. This is the sixth dealership for Triumph Motorcycles in India, the first fivebeing Bangalore, Hyderabad, Kochi, Pune and Ahmedabad.

The Mumbai dealership has an ultra-modern showroom integrated with an after-sales service facility featuring service bays and a spare parts inventory. The design of the showroom is based upon the global signature Triumph Motorcycles layout with consultation lounge, sales and after sales desks all being close to the display area. The dealership also boasts of ‘Build your own Bike’, a novel concept in the premium and luxury motorcycle segment. The facility will have an array of Triumph merchandise which includes riding gear, accessories and memorabilia and will bring the same international standards of sales, service, spare parts and systems to the Indian market.

Mr. Vimal Sumbly, Managing Director, Triumph Motorcycles India Pvt. Ltd. said,“Triumph Motorcycles success globally is built on customer service and going the extra mile for people walking into our showrooms. We are also world renowned for the ride quality and experience offered by every Triumph Motorcycle as they suit the individual needs of every biking enthusiast. The opening of our dealership in Mumbai only further strengthens our commitment to not only better establish the Triumph marquee in the local market but more importantly, to extend a comprehensive suite of after sales services and support to our esteemed customers. We want to offer Triumph lovers not just a product but an overall experience that they deserve from a celebrated brand like ours.The growth of Triumph Motorcycles in India will continue to emphasize on firmly establishing a rewarding ownership experience and extending superior after sales service which ultimately underlines customer satisfaction.

The legendary brand has also clocked 350 bookings across 5 model categories in the first 5 months of its launch. Triumph’s biggest success in India is its capability to provide the potential customer with a one of a kind experiential sales process followed by regular ride events hosted in operational dealerships.
Mr. VimalSumbly further added, “With our distinct model families including classic, cruiser, super sports, roadster and adventure segments, Triumph is looking to create a niche with our competitive pricing and product offerings. Or focus has been to align presence across all strategic locations where we are assured to gain competitive advantage and generate strong brand eminence and Mumbai is a key market in that respect. The dealership will not only act as a platform to sell motorcycles but also as a great place for Triumph bike enthusiasts to connect with one another and share their love for the legendry brand.”

Mr. Amar Sheth, Dealer Principle, Shaman Triumph, said,“It gives us immense pleasure to be associated with an illustrious brand like Triumph. The philosophy with which we operate is in tandem with the ethos of Triumph Motorcycles and customer satisfaction is of utmost importance to both of us. We are looking forward to a long and mutually rewarding collaboration with the brand. The streets of Mumbai will soon bear witness to thundering Triumphs!”

The staff at ShamanTriumph has been provided with intense training in management of sales, service, spare parts and business systems and customer service to ensure customers receive a best-in-class pre and post sales ownership experience keeping in mind the global standards. The team is trained by experts from Hinckley and the training is carried out in the Manesar plant.

The legendary British motorcycle brand, Triumph Motorcycles, entered the Indian market with the launch of eleven of its renowned and prestigious models from the following categories; Classics, Roadsters, Adventure, Cruisers and Super sports. The much sought after line-up, includes the Iconic Bonneville and Bonneville T100, the legendary Speed Triple, the largest production motorcycle the Rocket III Roadster, the class leading Street Triple, the cool café racer the Thruxton, the go anywhere Tiger 800 XC and Tiger Explorer, the stripped back and black Thunderbird Storm and the king of super sports bikes, the Daytona 675 & 675R.

About Triumph Motorcycles:

First established in 1902, Triumph Motorcycles celebrated 110 years of motorcycle manufacturing in 2012. For more than two decades, Triumph Motorcycles has been based in Hinckley, Leicestershire, and has produced iconic bikes, which perfectly blend design, character, charisma and performance. Building around 50,000 bikes per year, Triumph is the largest British motorcycle manufacturer, and has more than 740 dealers across the world.

At the heart of Triumph’s philosophy is a commitment to developing truly unique motorcycles that offer a blend of distinctive design, intuitive handling and performance. The innovation and engineering passion that gave birth to the iconic Bonneville of the 60's has today created a broad range of bikes suited to all motorcycle riders, including the striking 2.3 litre Rocket III, the legendary Speed Triple and the super-sports Daytona 675.

Triumph currently employs around 2,000 personnel worldwide and has subsidiary operations in the UK, America, France, Germany, Spain, Italy, Japan, Sweden, Benelux, Brazil, and now India, as well as a network of independent distributors. Triumph has manufacturing facilities in Hinckley, Leicestershire and Thailand plus assembly facilities in Brazil, and India


The showroom address is:
Shaman Triumph
Hubtown Viva,
Western Express Highway,
Andheri East,
Mumbai- 400060






Category
Model
Enqine capacity
Engine Type
Gearbox
Net Weight
Maximum Power
Maximum Torque
Classics
Bonneville
865 cc
Air-cooled, DOHC, parallel-twin, 360º firing interval
5 - Speed
225 kg
68 PS @ 7500 RPM
68 Nm @ 5800 RPM
Bonneville T100
865 cc
Air-cooled, DOHC, parallel-twin, 360º firing interval
5 - Speed
230 kg
68 PS @ 7500 RPM
68 Nm @ 5800 RPM
Thruxton
865 cc
Air-cooled, DOHC, parallel-twin, 360º firing interval
5 - Speed
230 kg
69 PS @ 7400 RPM
69 Nm @ 5800 RPM
Roadsters
Street Triple
675 cc
Liquid-cooled, 12 valve, DOHC, in-line 3-cylinder
6 - Speed
183 kg
106 PS @ 11850 RPM
68 Nm @ 9750 RPM
Speed Triple
1050 cc
Liquid-cooled, 12 valve, DOHC, in-line 3-cylinder
6 - Speed
214 kg
135 PS @ 9400 RPM
111 Nm @ 9750 RPM
Adventure
Tiger 800 XC
799 cc
Liquid-cooled, 12 valve, DOHC, in-line 3-cylinder
6 - Speed
215 kg
95 PS @ 9300 RPM
79 Nm @ 7850 RPM
Tiger Explorer
1215 cc
Liquid-cooled, 12 valve, DOHC, in-line 3-cylinder
6 - Speed
266 kg
137 PS @ 9300 RPM
121 Nm @ 6400 RPM
Super Sports
Daytona 675 R
675 cc
Liquid-cooled, 12 valve, DOHC, in-line 3-cylinder
6 - Speed
184 kg
128 PS @ 12500 RPM
74 Nm @ 11900 RPM
Daytona 675
675 cc
Liquid-cooled, 12 valve, DOHC, in-line 3-cylinder
6 - Speed
184kg
128 PS @ 12500 RPM
74 Nm @ 11900 RPM
Cruisers
Thunderbird Storm
1699 cc
Liquid-cooled, DOHC, Parallel-twin, 270º firing interval
6 - Speed
339 kg
98 PS @ 5200 RPM
156 Nm @ 2950 RPM
Rocket
2294 cc
Liquid-cooled, DOHC, in-line 3-cylinder
5 - Speed
367 kg
148 PS @ 5750 RPM
221 Nm @ 2750 RPM


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