Shoman Marketing Solutions Pvt. Ltd. launches First-Of-Its Kind Agency Focused On School Activation Programs

by Shrutee K/DNS

Mumbai: One of India’s top 10 companies in Experiential Marketing and Events, Shoman Marketing Solutions Pvt Ltd has launched an exclusive division focused on School Contact and Activation programs. Branded as All Access, the new division is the first of its kind companies and has been launched with an in-house resource of 45 experienced personnel and a network of more than 1500 associates spread across all the 29 States and 7 Union Territories of India.

“This is the first time that an agency has entered this segment in such a massive scale. Armed with thorough knowledge of the industry and a database of schools from across India with demographic details like school boards, affiliation, total students, availability facilities like hall and ground, fees structure, students spending limits and other details, All Access will create new paradigms in the field of experiential marketing and events,” says Mr. Tanveer Khan(CEO).

Deriving heritage values from its 10-year-old parent company, Shoman; All Access is all set to take over and own the school contact segment as the premiere service company in the segment. Under the auspice of Shoman, the team of All Access has delivered many outstanding and successful school activation programs. 

“School contact and activation has been our strength at Shoman. Agencies and clients have been aware of our capability to rollout an event immaculately. Schools, colleges and institutional activation programs requirements are a lot different from other events and contact programs,” explains Mr. Tanveer Khan, “the industry needs specialization to cater to these requirements, hence we decided to branch out with a special team which would churn out successful activation program, all the time, every time.” 

A vision of Tanveer Khan who is also the founder and CEO of All Access, Tanveer will fuel All Access with his vast experience in the field. Also on the team of All Access is the experienced and seasoned Shakeel Kadri who will be heading the operations. With a head office in Mumbai and six branch offices across the country, All Access is all set to take over the school segment.

Shoman has a track record of delivering activation program across 46 cities in time bound coverage, including 150 corporate premises and 600 schools with simultaneous activities within the first two years of its inception. It alsohas an in-house strategic planning cell, a conceptualization cell and a design unit besides its own research and data analytics - in short, Shoman looks after every requirement and nitty gritty with gusto even at planning and pre-event stage, hence needless to say that they would extend the services and look after every aspect of the assigned job even at All Access very meticulously to ensure success of every program.

“All Access will be a one stop solution for any and all kinds of school contact programs. With experiential marketing proving itself to be a stronger marketing tool and school activation demonstrating its forte in TG penetration, All Access is likely to play an important role in the school engagement segment,” concludes Mr. Khan.