Rivulis Irrigation Launches of “Manna”, a Satellite-based Software Solution for Indian Farmers
A first-of-its-kind ag-tech solution from Israel with proven track
record in advanced agriculture markets, now will be launched in India and help
farmers improve their water use efficiency
by Shrutee K/DNS
August 29, Mumbai: Rivulis Irrigation India Pvt. Ltd. (RIVULIS)
is a leading provider of drip irrigation solutions, helping growers bring water
to the plant in the most efficient manner. The Company announced the
launch of “Manna”, a satellite-based software solution to help growers use
Rivulis technology efficiently and improve their irrigation and water management.
Water management and water conservation bundled with cost of operation have
been serious concerns for the Indian farmers. “How much to irrigate” and “when
to irrigate” is the challenge faced by every farmer daily. Manna has been
successfully providing site-specific irrigation solutions across advanced
agrarian markets of USA, Mexico, Europe, Australia and Brazil, and is now being
launched in India to help farmers improve their irrigation and water management
efficiencies.
“Water is becoming a very precious resource for India
and all efforts are going on to increase efficient utilization of every drop of
water and increase Water Use Efficiency.Indian
farmers are mainly dependent on gut feel when it comes to irrigating their
crops. This usually leads to over-irrigation or under irrigation and
irrigation-led losses. Till now there has not been a scientific approach
towards irrigation and there has been scepticism towards requirement of right
amount of water and exact time of irrigation. Manna will help the farmers by accurately
forecasting their irrigation requirements and help them reduce irrigation
losses, save cost and improve yield.” Stated
Mr. Kaushal Jaiswal, MD RIVULIS INDIA. To address the issue of “Precise Irrigation”, Rivulis
has launched an innovative Manna Irrigation Intelligence Software. Farmers in India who used this software have received
excellent results of better yields (quantity and quality) and have given
excellent reviews.
Manna Irrigation Software leverages three types
of data—
Multi-spectral
satellite imagery
Hyper-local,
virtual-station weather service
Crop models (For
crop phenology stages ).
Using the above three, Manna Irrigation
Software provides growers with the following valuable functionality:
Crop and
site-specific Irrigation Recommendations i.e. the amount of water to be
applied for that week
Historical,
current and forecasted weather conditions at the field level, on a daily
basis which includes
Maximum
& Minimum Temperature
Rainfall
ETO –
Reference Evapotranspiration And more, as
well as extreme weather alerts delivered to their phones
Real time Crop Monitoring
Maps /Tools on weekly basis based on Satellite Images,Vegetation
Level,Vegetation
Variability, Wetness Variability
Map.
For Indian farmers this software is
available in mobile App (Both Android and IOS) and web based application is
also available. RIVULIS intends to price the app subscription very affordably, so maximum
number of farmers can take advantage of this state-of-the-art technology.
Currently, RIVULIS would focus on markets of Maharashtra,
Karnataka, Gujarat, UP and parts of Tamil Nadu, before extending its reach in
other leading agrarian markets of the country. It would initially focus on
crops like cotton/sugarcane/ pomegranate/grapes and tomatoes and would further
expand its crop portfolio to other crops in coming months.
“Agriculture
is one sector that has witnessed least innovation and availability of new-age
technology. Despite our nation being known as a large agrarian country in the
world, we have not been able to attract investment in the sector. Most Indian
farmers, due to limitation of land size, have not been adopting and investing
in technology and rely majorly on their gutfeel, especially in areas of
irrigation and water management.
Manna will help the farmers reduce their water and power losses
accruing due to over-irrigation and help them improve their yields, thereby
resulting in better water efficiency and profitability. The web and mobile
based application is available in both IoS as well as Andriod platforms and to
ensure that this solution benefits maximum farmers, we have also made SMS
facility available for those farmers who are using feature phones. The Company has already approached the Union Ministry of
Agriculture and we are eager to collaborate with various State Governments to
assist them in monitoring of water usage and conservation. Rivulis and Manna
are committed to improving water management and profitability for the farmers
and believe that this is an effective step towards the Government’s vision of
More Crop Per Drop and Doubling Farmers Income.” Mentioned
Mr. Sudhir Mehta, Director Rivulis India and Israel
About RIVULIS: Rivulis means a small stream or river in Latin and as a company,
we provide smart irrigation in its purest natural form — a river of life-giving
hydration, bringing sustenance to crops. Rivulis has a rich history in the
irrigation industry with more than 50 years of expertise developing,
manufacturing and deploying micro irrigation products and solutions. Starting in 1966 as Plastro on Kibbutz Gvat in Israel, Rivulis has
grown over the years to become a global irrigation leader, expanding our drip
and micro irrigation capabilities, market coverage and operational scale
through the merger of four leading players: Plastro, T-Systems, Roberts
Irrigation and Eurodrip. Please visit www.rivulis.com
About Manna: Manna, an irrigation intelligence leader, provides farmers around
the world with the actionable information they need to make better-informed and
more confident irrigation decisions. Its sensor-free, software-only approach
leverages high-resolution, frequently refreshed satellite data and hyper-local
weather information to deliver highly affordable and accessible solutions for
site-specific irrigation recommendations. Headquartered in Israel, a global
hothouse of ag-tech innovation, Manna is backed by Rivulis Irrigation, one of
the largest micro-irrigation companies globally. Manna has the specialized
experience, knowledge and market access to deliver advanced solutions to growers
around the world – today, tomorrow, and long into the future.
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