RELIGARE SECURITIES LTD & DHANLAXMI BANK ENTERED INTO STRATEGIC TIEUP TO LAUNCH "DHANAM 3 IN 1 ACCOUNT

Religare partners with Dhanlaxmi Bank 

To launch the “Dhanam 3 in 1” account for 

the bank’s customers

Mumbai/New Delhi, March 25, 2015:   Religare Securities Ltd. (RSL), the award winning and market leading retail broking arm of India’s leading diversified financial services group, Religare Enterprises Limited (REL)and Dhanlaxmi Bank, one of the leading banks in India, have entered into a strategic tie-up to launch the “Dhanam 3 in 1 account” (savings, demat & online trading) for the bank’s customers.

With customer centricity at the core of this alliance, Religare and Dhanlaxmi Bank will look to create new business opportunities by leveraging core competencies of both the organizations. As part of this umbrella solution, customers will get a bundled offering of the bank’s savings and demat account along with an online trading account.

Commenting on the tie-up, Mr.Jayant Manglik, President-Retail Distribution, Religare Securities Ltd.  said, “We are pleased to announce  this partnership with a high quality bank like Dhanlaxmi which has a great presence particularly in the southern part of the country and is known for its innovative and customer centric approach. The new product offering will enable us to jointly offer a one of its kind umbrella solution to address customer needs across savings/demat/online trading through a single interface.  Online trading will be powered by a market leading online trading platform, Religareonline.com equipped with cutting edge features to provide users a hassle free, seamless and convenient trading experience.”

Mr. Manikandan.P,Chief General Manager, Dhanlaxmi Bank, said, “We see this new tie up as a good opportunity to offer our customers diversified investment options along with our traditional banking products. This new relationship will provide our customers, easy access to the equity markets and with the guidance of the experienced Religare personnel, customers will find this experience quite enjoyable.”

About Religare Securities: (www.religareonline.com)

Religare Securities Ltd. (RSL), a wholly owned subsidiary of Religare Enterprises Limited (REL), is one of the leading securities firms in India, serving over a million clients across both Offline and Online platforms. Through its extensive footprint in more than 500 cities, the company offers broking services in Equity, Currency and Commodity (through its subsidiary Religare Commodities Limited) as well as depository participant services. RSL is a member of the NSE, BSE, MCXSX and a depository participant with NSDL and CDSL. RSL also offers TIN facilitation & PAN facility at select branches - a unique service to help an individual with PAN, TAN and TDS/TCS returns related requirements. In addition, RSL is an AMFI-registered mutual fund distributor.

About Dhanlaxmi Bank

Dhanlaxmi Bank Ltd. was incorporated in 1927 at Trissur, Kerala by a group of ambitious and enterprising entrepreneurs. Over the 88 years that followed, Dhanlaxmi Bank with its rich heritage has earned the trust and goodwill of clients. It is due to their strong belief in the need to seek innovation, deliver best service and demonstrate responsibility, that they have grown from strength to strength. Be it in the number of customers, the scale of business, the breadth of their product offerings, the banking experience they offer or the trust that people invest in them. With more than 677 touch points across India; their focus has always been on customizing services and personalizing relations.