CaratLane presents new Ballet Collection
by Shrutee K/DNS
Ballet is a dance style that combines the art
of storytelling with graceful movements. It transcends language to depict
heartwarming stories with fluid moves and dramatic spins.
The collection portrays the unparalleled grace
and elegance of the dance form. It features dramatic spirals and intricate
motifs that are inspired by the twists, spins and the pirouettes of ballet. The
designs marry the grace of ballet with the elegance of pearls and diamonds. And
the result? Mesmerizing jewellery that you’ll fall in love with… At first
sight.
CaratLane has crafted these designs in 18Kt
rose gold and yellow gold to bring to life the understated beauty of ballet.
Watch these beautiful designs dance their way into your heart and your
jewellery collection!
A collection of 20 designs comprising rings, earrings, pendants and bracelets embellished with diamonds and pearls starting at Rs. 12,000. Explore the collection from 23rd of July onwards at: https://www.caratlane.com/
About CaratLane: CaratLane - a Tanishq Partnership, India’s first omni-channel jewellery brand was founded in
2008, by MithunSacheti and SrinivasaGopalan, with a simple but courageous
objective – to make beautiful jewellery accessible, affordable and forever
wearable. All CaratLane collections draw design inspiration from a strong
historical legacy and interpret them in a modern theme. With the new-age woman
as a muse, the design philosophy at CaratLane is to make jewellery which makes
the wearer ‘feel’ beautiful, and draws out her compelling individuality, inner
confidence and self-esteem.
With a strategic investment from Titan Company Limited, CaratLane is now partners with India’s largest retail jeweller, Tanishq. The partnership aims to work towards a common mission – to offer customers beautiful jewellery and a distinctive shopping experience that fits today’s values and lifestyles - enabling CaratLane to grow as India’s 21st century jewellery brand.
CaratLane is also known for its
signature jewellery-buying experience across all platforms. Along with the
website, which is India’s largest online jewellery destination, CaratLane now
has 61 brand stores across the country. The stores bring a seamless jewellery
buying experience with access to all jewellery, along with Magic Mirrors for
virtual try-ons. CaratLane also pioneered a unique Try@Home feature for
jewellery buyers in the country, where customers can book an appointment to get
their desired jewellery delivered at their doorsteps, and try them at their
comfort, with no-obligation to buy. Furthermore, CaratLane also launched a
revolutionary virtual try-on app – the Perfect Look App – which enables
jewellery buyers to try multiple pieces literally without having to physically
wear them.
Facilitating the diamond-buying experience in India, CaratLane stores also include a Solitaire Lounge personalised with a highly skilled team to assist diamond buyers to find the perfect solitaire. CaratLane diamond consultants are also available 24x7 at toll-free number 1-800-102-0103.
Facilitating the diamond-buying experience in India, CaratLane stores also include a Solitaire Lounge personalised with a highly skilled team to assist diamond buyers to find the perfect solitaire. CaratLane diamond consultants are also available 24x7 at toll-free number 1-800-102-0103.
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