BANKING
Launch of Exclusive Retail Loan
Campaign – “Monsoon Bumper Offer”
Retail lending is one of the focus areas of the Bank. During the year 2012-13, Retail Credit has
shown a growth of 39%. In order to maintain the momentum generated during the last year, it
is proposed to launch “Monsoon Bumper Offer” for a period of 4 months i.e. from 01.06.2013
to 30.09.2013.
“Monsoon Bumper Offer” is offered under Corp Home, Corp Vehicle, Corp Vyapar and Corp
Doctor Plus Schemes with attractive interest rates and full waiver of processing charges for
Housing & Vehicle Loans & 50% waiver for Corp Vyapar and Corp Doctor Plus Loans. The Bank is
expecting to garner fresh business of about Rs.4000 crore during the promotional period.
The Bank has proposed to hold Housing & Vehicle Loan Expos at 31 major centres across the
country, out of which 16 Expos have been held during May 2013. Another 15 Expos are proposed
to be held by the 10th of June 2013.
Organization of Rural Expos
Agricultural Credit is another important focus area of the Bank. During the year 2012-13,
Agricultural Credit has registered a growth of 33%. In order to maintain the momentum
generated during the last year, Rural Expos are being held across the country.
Bank has proposed to organise Rural Expos at 200 villages, out of which 150 Expos have already
been organized. Free health check up to farmers, veterinary checkups for farm animals and
informative inputs related to farming & Government Schemes are also made available by
involving the Govt. Offices like Agriculture Dept., Fisheries Dept. Horticulture Dept., etc.
Bank’s Retail Loan schemes like Vehicle Loans are also being marketed at the Rural Expo.
During the year 2012-13, Health/Wellness Camps were held across the country at more
than 300 centres for the benefit of the public.
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