Mahesh Bhupati awarded by Wilson for his contribution to Tennis in India

CORPORATE/SPORTS

Wilson India launched their 
"Spin Effect Technology,in their 
Tennis racquet segment


Wilson, the number one tennis brand in the world, has launched their Spin Effect Technology (SET) racquets - offering outrageous power and massive spin. 




At the announcement of the launch were- Rajesh Batra, Chairman of Cravatex who presented a memorabilia to tennis star Mahesh Bhupati. Also present at the event were Cravatex CEO, Rajiv Wallia; Sharmin Photographer- Commercial Director Amer Sports Asia Pacificand Ivan Chin, Commercial Manager - Wilson Racquet Sports (Asia Pacific) Ankur Shrivastav- Business Development Manager Amer Sports India.  Bharat Oza, Executive Vice President and Secretary General for A.I.T.A and Nandan Bal – Former Davis Cup Player and Ex Davis Cup Coach tried out the new racquets at the event held at the Tennis Courts of Cricket Club of India, Mumbai.







Wilson’s goal for 2014 is to “own spin”. 2014 line is to expand the spin technology into more of the Wilson Performance racquet family. The new racquets with the Spin Effect Technology enhance the power and spin while hitting the tennis ball thereby creating more spin, with increased consistency, and without changing the swing, grip or any other aspect of normal play in a tennis player.


Wilson’s sporting goods are exclusively distributed nationwide by Cravatex Limited. On the new launch, Mr. Rajiv Wallia- CEO Cravatex Limited commented, “Wilson’s Spin Effect Technology aids the player in not only hitting the ball with more power but also helps him clear the net, drop quicker and prevents breaching the baseline by a crucial amount.  We are happy to have launched the awaited new racquets in India that gives the power to the budding Tennis talent to change the game.”


In conjunction with this tennis promotion, Wilson, is also celebrating its centennial anniversary this year. As the game of tennis becomes more demanding in terms of skill set and physical endurance, Wilson believes that one must be equipped with the right product and equipment in order to excel in the game.


About Wilson:
Wilson Racquet Sports is a division of Chicago-based Wilson Sporting Goods Co., one of the world's leading manufacturers of sports equipment and owned by Amer Sports. Wilson designs, manufactures and distributes sporting goods throughout the world and focuses on making technologically advanced products which help players of all levels perform better. For more information, visit www.wilson.com

About Cravatex Limited:

Cravatex Limited is a Retail, Brand Licensing, Distribution and Sourcing company with a presence across the Indian Subcontinent, United Kingdom, Europe, North Africa and the Middle East. It has noted brands in the fitness and sports industry like Wilson, Proline Fitness brands such as Matrix Fitness, Horizon Fitness, Vision Fitness and Fila India under its umbrella. The company was taken public on the Bombay Stock Exchange in 1979 and continues to be listed after more than three decades. For more information, please visit: http://www.cravatex.com/


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