Tata Docomo is the exclusive Telecom Partner for Bengal Tiger

by Shrutee K/D 

Hyderabad, 19^thOctober, 2015: Tata Docomo, the unified telecom brand of Tata Teleservices Limited (TTL), has entered into an association with the upcoming action entertainer ‘Bengal Tiger’ scheduled to release in November, 2015.  The movie stars superstar Ravi Teja along with Tamannaah, Raashi Khanna, and BomanIrani and directed by Sampath Nandi and produced by K.K. Radhamohan.

Given the wide appeal of Tata Docomo and Ravi Teja this exclusive movie association is a perfect fit and complements their mass appeal. The brand is leveraging innovative and interactive campaigns across TV, outdoor, radio, events and mobile marketing across its over 50,000 retail touch points in AP circleto connect with the consumers. As a part of this association Tata Docomocustomers can get an opportunity to ‘Meet and Greet’ the film cast. They just have to subscribe to Tata Docomo’snew pre paid connection using 68 plan voucher (first recharge) which gives 10 paisa local Tata to Tata calling and all other local and STD calls @30p/min with 6 months tariff validity. It also gives 500 MB data for 90 days.  The lucky winners with their families will get the chance to meet their favorite stars in November, 2015.

At the music launch of Bengal Tigers, Mr. Sanjiva Jha, Head, Mobility Business Unit (MBU), Andhra Pradesh and Telangana Circle, Tata Docomo, said, “We  are really excited to be associated with a mass entertainer like ‘Bengal Tiger’ featuring Ravi Teja in the lead.  Ravi Teja’s charismatic personality and mass youth appeal brought in a perfect connect with our brand attributes which also provides captivating experience to our customers.”

While speaking Mr.K.K. Radhamohan,Producer of the movie said, “We are really excited to have partnered with a renowned brand like Tata Docomo. It has helped us amplify our reach in promoting our movie across different platforms and build a local connect with our audiences. We are looking forward to many more similar associations with Tata Docomo in the future.”

Tata Docomo, one of the fastest growing operators in terms of network rollout in the region, today has network strength of over 4700+ cell sites in AP circle, out of which about 1200 cell sites cater to the Rural markets. Tata Docomo has further strengthened its services across AP circle with enhanced Retail reach, Distribution and Network capabilities.

In line with its customer centric vision, Tata Docomo offers affordable products for the ever evolving needs of its rural customers.Another unique product is RC 31 which offers full month validity on data and also carry forward validity of subsequent recharges.

The company also provides *123# service which helps its customers choose tariffs and plans customized as per their usage pattern.

Tata Teleservices Limited

Tata Teleservices Limited (TTL) is one of India’s leading mobile telecommunications service providers delivering mobile connectivity, content and services to consumers across the country. The company has been at the forefront of redefining the telecom experience in India, launching technologically advanced innovative products and services, playing an enabling role in simplifying consumer lives and expanding digital inclusion.  Having a pan-India presence across India’s 19 telecom circles, Tata Teleservices Limited, along with Tata Teleservices (Maharashtra) Limited, operates in more than 450,000 towns and villages across the country. The company offers integrated telecom solutions to its customers under the unified brand name Tata Docomo and operates its wireless networks on GSM, CDMA and 3G technology platforms. Tata Docomo has been rated amongst the Top 100 Service Brands in the country*

TTL is one of the most preferred and relied upon data service provider through its integrated data services and is one of the fastest growing player, in the data market across small screen as well as large screen. Additionally, TTL commands a market leadership in the large screen data space with its Tata Photon family of 3G and Wi-Fi products. In non-voice services the company through its wide range of pioneering offerings such as e-Governance, Machine to Machine (M2M) and m-Remittance (m-RUPEE) services has helped to improve citizen services, public safety and governance. 

TTL is a growing market leader in the Enterprise space and provides end to end integrated Voice, Data and Managed solutions to Large and Small Medium Enterprises through its wider network footprint, better operational structure and enhanced customer service support to deliver incremental value. TTL has a robust and largest fibre optic backbone backhaul network running across 1,00,000 km and with a 25,000 km access network covering key cities which is a huge differentiator in providing seamless data services. With 2000 people TTL’s strong enterprise business is present in more than 60 cities across India, works with over 750 partners and 1600 channel teams.

With its mantra of “open up” the company defines its focus on playing an enabling role in simplifying consumer lives by driving conversations rather than connections.

For details, visit www.tatateleservices.com and www.tatadocomo.com