Indian Tourist Arrivals to South Korea Increase by 47.9% in 2016

                         88, 917 Indians visited South Korea by the end of July 2016

                    Frequency of 12 flights per week from Delhi by December 2016

by Shrutee K/DNS

South Korea welcomed 88,917 visitors from India by the end of July 2016, an increase of  47.9% relative to the same period  of the previous year.

The persistent efforts made by the Korea Tourism Organization, New Delhi office can be accredited for the positive growth. The Tourism Board's effort on educating the travel trade partners to promote the destination in the best possible manner, the proactive business approach from the DMCs (destination management companies) and connecting with the end traveler through tactical media platforms have been the key factors in the result.

As the interest of the Indian traveler grows, the increase in the airline connectivity has been introduced at the right time. Asiana Airline has increased its operations from three to five times a week from Delhi and plans to operate daily in the near future. Korean air will be launching its Delhi operations in the month of December with five times a week frequency.

According to Mr. Byungsun Lee, Director Korea Tourism Organization, "Over 1,50,000 Indians visited South Korea last year and we have almost 90,000 within seven months. So we are confident of surpassing the last year's numbers by the end of 2016.  As we approach the  festival season and the winter holiday season, we plan to widen our efforts and establish South Korea as a preferred leisure destination amongst various traveler segments including families, honeymooners and adventure lovers."