Cinépolis opened a new cinema in Bengaluru at the SJR Spectrum Mall
by Shrutee K/DNS
Bengaluru: Cinépolis, India’s 1st international and the world’s 2nd largest movie theatre circuit in terms of attendees has opened a new cinema in Bengaluru at the SJR Spectrum Mall. The launch makes it the sixth Cinépolis theatre in Bengaluru and promises to be a wholesome experience for cinema viewing.
The six-screen theatre boasts of stunning interiors and the latest technology. Aimed at providing exceptional services at affordable rates, the new Cinépolis theatre comes with a special recliners and large legroom space for its viewers.
Speaking on the occasion, Devang Sampat, CEO, Cinépolis India said “Bengaluru is an important market for us as the people of the city truly enjoy watching movies in theatres. Therefore, we are pleased to open yet another world-class theatre, making it the 6th Cinépolis in Bengaluru. As we continue to strengthen our presence in India, we aim to stay true to our vision of providing a fulfilling cinematic experience to all.”
A spokesperson from SJR Spectrum Mall said, “We are extremely honoured to enter into an association with Cinepolis, one of the most premium multiplex chains in the country. We are certain that the Cinepolis trust, quality and strategic location is going to help drive high footfalls and make it a preferred entertainment location within the SJR Spectrum Mall.”
Cinépolis extends a contemporary approach which seamlessly weaves the entire range of cherry-picked cinema formats from across the world under one roof offering an unmatched experience to all movie patrons. The brand also offers a continuous customer engagement program through ‘Club Cinépolis Program’ that allows the patron to earn and burn points on movie tickets and F&B, and has exclusive benefits of special screenings, meet & greet with stars and much more.
About Cinépolis India: Cinépolis India is a wholly owned subsidiary of Cinépolis and is the 1st international exhibitor in India. The company currently operates 386 screens under the brand names of Cinépolis, Cinépolis VIP, and Fun Cinemas. Cinépolis operates India’s biggest Megaplex – 15 Screen Multiplex in Pune and has brought innovative concepts to exhibition Industry in India. Cinépolis also offers multi-benefit loyalty program- ‘Club Cinépolis’, to enhance customer experience and increase loyalty. Club Cinépolis offers free registration, earning and burning of points, invite to pre-screening of movies and star visits. Cinépolis India has been awarded with “Most Admired Retail Launch” in 2010, “Most Admired Retailer – Innovation” in 2011, “Fastest Growing Multiplex Chain” in 2015, “IMAGES Most Admired Retailer – Entertainment” in 2015, “DLP CineAsia Marketing Achievement Award” in 2015, ‘Best Marketing Campaign of the Year’ award at the Making of Developed India awards 2017. In 2018 Cinépolis has been awarded with ‘Best Multiplex – West’, ‘Best Multiplex – South’ and ‘Fastest Growing Chain’ at the Global awards for Retail Excellence. In 2018, Cinépolis India has been awarded with “Most Trusted Brand of the Year” at Big Cine Expo 2018 and Images Most Admired Retailer – Entertainment at Indian Retail Forum 2018. In 2019, Cinépolis India was awarded the ‘Most Admired Omnichannel Retailer of the Year’ at the MAPIC India Retail Tech Awards.
About Cinépolis : Cinépolis was founded in Mexico in the city of Morelia, Michoacán in 1971. Today it has positioned itself as the world’s 2nd largest movie theater circuit in attendance, operating 884 cinema complexes, 6593 screens and over 1.2M seats across 18 countries worldwide. Today, it has reached a count of 6000 theatres all around the world. It was the first cinema exhibitor in the world to pioneer the concept of luxury movie theatres, establishing the first luxury theatre experience in 1999 in Mexico City. Cinépolis aspires to provide its guests with the best overall experience in film entertainment and employs a global workforce of more than 39,370 people to support its mission. Cinépolis plans to continue to revolutionize the industry for years to come