DTDC LAUNCHED NEW BRAND LOGO UNVEILED BY CRICKETERS OF SUNRISERS HYDERABAD
LOGISTICS
DTDC Courier & Cargo Ltd.
Rebrands to DTDC Express Limited
with the
Launch of its New Cobranded Logo
Star Cricketers from
‘Sunrisers Hyderabad’ Unveil
the New Logo
by Shrutee Kate/DNS
May 06, 2015, Mumbai–
DTDC, India’s largest Express Delivery Network, launched its new co
branded logo that was unveiled by marquee cricketers of the Sunrisers
Hyderabad. DTDC has embarked upon the journey of transforming its identity
through a strategic partnership with Geopost's DPD group - Europe's second
largest Parcels Delivery player. The
brand name is now being re-christened to DTDC Express Limited as the company
focuses to enhance their expertise in the logistics industry under their Vision
2020 program.
DTDC being the official logistics
partner of the Sunrisers Hyderabad for IPL Season 8 invited star cricketers
David Warner, Trent Boult , Bhuvneshwar Kumar, Dale Steyn and Eoin Morgan to
unveil the new logo. “Our rebranding and rechristening
coincides with the firm’s global Vision 2020 strategy which is about re
positioning DTDC as a complete express logistics player in the
markets we operate in. It echoes our aspiration to focus on qualities that make
us different from our competitors and more valuable to our customers",said
Mr. Abhishek Chakraborty, Executive Director DTDC.
On the partnership with Sunrisers
Hyderabad he added, “We are happy to partner with and support one of the best
teams of the IPL. This will ensure a good brand recall for us and we are
looking at a range of interesting activities. We want to make the most of this
association.”
The alliance with DPD group enables DTDC
to provide unmatched service levels to its customers to any part of the world.
With DPD’s superior infrastructure, wider geographical network and reach, DTDC
is focused to provide customers with one of the most competitive service
offerings for the European market.
Through the vision 2020, DTDC is poised to
create India’s most integrated parcel network focused
on express distribution, IPL and e commerce solutions with a comprehensive
global reach, by the year 2020
About DTDC
Established in 1990 and headquartered at
Bangalore, DTDC has 7 Zonal offices, 20 strategically located Regional Offices
and over 430 operating facilities spread across India. DTDC has now embarked
upon its journey of transforming its identity from an Express Document Player
to an Integrated Parcels driven business through its strategic partnership with
Geopost's DPD group - Europe's second largest Parcels Delivery player.
The brand name is now being re-christened to DTDC Express Limited as the
company focuses to enhance their expertise in the logistics sector under their
Vision 2020 program.The strategy behind the re positioning of the brand is to
project DTDC as a complete express logistics player that delivers significant
value in the markets that it operates in across the globe. DTDC Express Limited
has its presence in more than 500 district headquarters through its large
network of more than 8000+ franchisees and extends services to over 10,000 Pin
codes while handling more than 12 million shipments every month. DTDC
Express Limited is an ISO 9001:2008 company, as certified by
Bureau Veritas Certification (BVC) India.
DTDC Express Limited also has a
significant global footprint and services 220 international locations including
USA, UK, Canada, UAE, Hong Kong, Australia, China and all Asian countries,
through its own operations, joint ventures and business associates. A key part
of the success of DTDC’s network is the contribution of its people. It
comprises of a family of 35,000 people including employees, franchisees and
their associates who are committed to its spirit of service.
About DPD group
DPD group is the second largest
international parcel delivery network in Europe. DPD group combines innovative
technology and local knowledge to provide a flexible and user-friendly service
for both shippers and shoppers. With its industry-leading Predict service,
DPD group is setting a new standard for convenience by keeping customers closely
in touch with their delivery. With 26,000 people and a network of 16,000 local
Pickup points, DPD group delivers 3 million parcels to over 230 countries each
day through its four brands: DPD, Chronopost, SEUR and Interlink Express. DPD group
is the parcel delivery network of Geo Post, which posted sales of €4.9 billion
this year. GeoPost is a holding company owned by Le Groupe La Poste.
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