Gauri Khan is brand ambassador for IREX 2016

Gauri Khan is Brand Ambassador for IREX 2016 

by Shrutee K/DNS

Gauri Khan has been appointed the brand ambassador of the second edition of International Real Estate Expo (IREX) that will be held from 7th to 9th October, 2016 at the Ashok Convention Hall, Ashok Hotel, New Delhi.

According to Mr. Vimal Anand, Director of IREX, “IREX is the only show of its kind in India that is held in line with prestigious international realty exhibitions held around the world that promote premium real estate investment opportunities. It offers a perfect platform for international real estate companies to tap the growing market. The participating companies will be able to create brand awareness, exhibit their latest project offerings and do on the spot bookings”.

Says Gauri Khan, "IREX is the premium exhibition for people looking to buy luxury homes, second homes or invest in properties abroad. I am happy to be associated with the event."

ABOUT IREX: IREX is an annual show that presents investment avenues for high net worth and wealthy individuals who intend to invest in international real estate and premium luxury properties. IREX 2016 will have participation of leading international real estate developers and marketing companies and is expected to draw more than 5000 visitors.

IREX will present investment opportunities in Residential, Commercial, Retail, Hotel & Leisure sectors. Leading international companies involved in community and master development, residential & commercial complexes and hospitality groups will be exhibiting their latest projects. Real Estate Investment opportunities in US, Canada, UK, Europe, UAE, Sri Lanka, Thailand, Australia and New Zealand will be showcased at the show.About 35 international developers and marketing companies will showcase over 100 projects. Some of the major participants at IREX 2016 are Damac Properties, Al Marjan Island and Rak Properties from UAE, Century 21, Berkeley Homes and Ballymore from UK, Compass from USA, McMillan Hathaway from Australia, Patroclos and Korantina Homes from Cyprus, Dusit Thani from Sri Lanka, Angel Real Estate from Thailand, among others. The investments range from Rs, 2 crores onwards.

Indian residents are increasingly looking for good realty investment opportunities abroad. Due to the downturn in the Indian real estate market, investors are exploring new avenues to invest. As per the recent wealth report of a reputed London based firm Knight Frank, India’s high net worth individuals are heavily investing in real estate in other countries; and their numbers have grown 166% in the last 10 years. Almost 50% of all India’s UHNWI & HNI have foreign real estate in their portfolios, which is highest in the world. Several international banks offer loans to non-residents in UK, UAE & US at interest rates that are considerably lower than the rates prevailing in the Indian market that makes these deals more attractive. The stability of the Indian Rupee and relaxation of RBI rules that permit Indian residents to invest overseas have further created an investment climate favourable for international real estate.

Australia, UAE, UK & US are the preferred destinations for Indian property buyers, according to property analysts. The US, UK and UAE are closest to the hearts of most Indians intending to acquire property abroad. With global agencies like Fitch predicting a 25% fall in property prices in the UK after Brexit, the time seems perfect for Indians looking to secure a good investment in cities of choice.

Through this show, the Indian investors will be able to identify real estate investment opportunities and gain knowledge to make informed investment decisions. Coinciding with the event, an Investment Forum is being organized that will dwell on various issues of real estate investment abroad. Real Estate Experts will be presenting and analyzing potential investment options and prospects. Project presentations will also form part of this informative forum where investors can gain insight to take informed investment decisions.

As part of its industry initiative, the organisers have launched IREX Business Connect. IREX is bringing Indian property brokers in touch with international property developers, so that they can work for them as their local sales agents/representative in India. This opens new business avenues for the Indian property brokers and help them learn international trade practices besides ensuring year long sales for foreign developers through these agents.