Happydent Launches #HappydentSparklingSmile Campaign in Partnership with Smile Foundation
Every smile captured will contribute towards ‘Mission Education’ program of Smile Foundation
Known for its iconic advertisements, Happydent has traditionally brought smiles to the consumer through its quirky and humorous communication centered around the benefit of ‘Sparkling Smiles’ and this campaign is an extension of the brand’s core philosophy. The endeavor to capture #HappydentSparklingSmile is based on the consumer insight that every ‘smiling selfie’ shared on social media may not necessarily be a genuine, heartfelt one.
Happydent will contribute Rs 10 towards the education of kids at Smile Foundation.