The Fourth Edition of Godrej L'Affaire is all set to take place in February 2020
by Shrutee K/DNS
7th
January 2020, Mumbai:
Godrej L’Affaire, a curated experiential luxury lifestyle platform by the
Godrej Group, is back with its much awaited fourth edition. With the theme of
‘Aarambh’ or New Beginnings, L’Affaire is all set to take place in Mumbai on
Saturday, February 22, 2020. Through ‘Aarambh’, Godrej L’Affaire aims to bring
forth India’s unparalleled bequest and affluent culture that will inspire
future lifestyle experiences.
Conceptualized
as a one-day soirée, Godrej L’Affaire will showcase a mix of ideas and concepts
around food, travel, fashion, art, music and design. Masterclasses, engaging
conversations, fashion shows, musical performances and an immersive experience
with lifestyle brands is what Godrej L’Affaire will deliver in its fourth year.
Keeping the environment at the heart of its activities, Godrej L’Affaire will
prioritize sustainable and eco-friendly practices.
Speaking about
the theme of Godrej L’Affaire, Sujit
Patil, VP & Head of Corporate Brand & Communications, Godrej Group,
said, “Godrej L’Affaire promises to
capture rich experiences of a progressive lifestyle aspired by today’s
urbanites across age groups. We are
curating the upcoming edition around the theme of ‘Aarambh’ to signify how
India’s rich culture can be adapted in the pursuit of modern day living. Over
the years, Godrej L’Affaire has established itself as a premium platform in the
space of luxury and lifestyle. The fourth edition, too, will redefine lifestyle
trends of tomorrow that patrons could follow.”
Vikhroli has
always been at the heart of the Godrej Group's history. Thus, the fourth
edition of Godrej L’Affaire will be held at The Trees, Vikhroli – a space that
redefines luxury living and lifestyle. This flagship project by the Godrej
Group is beautifully set amidst a fine blend of green and a thriving urban
metropolis. Vikhroli offers a natural oasis that testifies that urban life and
natural beauty can co-exist in perfect harmony making it a perfect setting for
Godrej L’Affaire 2020!
The third
edition of Godrej L’Affaire, which took place in February, 2019, was a
tremendous success, attended by over 700 people. Among the speakers, participants
and presenters were renowned fashion designer-film director Vikram Phadnis;
Masterchef Sarah Todd; celebrity chef Saransh Goila, author Kiran Manral, ace
photographers Jatin Kampani, Joseph Radhik and Joshua Kartik; actor & model
Shibani Dandekar; top models Carol Gracias & Aanchal Kumar, renowned
mixologist Dimi Lezinska; and radio host and producer Hrishikesh Kannan to name
a few.
The exciting
line-up for the upcoming edition of Godrej L’Affaire will be announced
mid-January. Embarking on a memorable journey once again, Godrej L’Affaire will
offer people a chance to be part of a grand celebration of food, travel, art,
design, fashion and music. Thus, showcasing ‘The Future of Lifestyle’!
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