CaratLane unveils its Peacock collection


by Shrutee K/DNS

Vivid colours and iridescent hues of peacock exemplify the beauty of nature and to add these exuberant colours to your ensemble CaratLane, India's leading omni-channel jeweller has launched its Peacock Collection inspired by a timeless symbol of grace - Peacock.

Moving beyond the usual, each design in this Collection uses classic enameling and craftsmanship with shimmering pavé diamonds; the Peacock Collection brings the incredibly pretty and intricately colourful peacock's plumage and close-ups of its beautiful crowned head are brought to life in each design of this Collection. This Collection designed by CaratLane is a skilful combination of gold, diamonds and enamels in shades of blue, green and yellow. Crafted in 18KT gold, each design of the collection recreates the lustrous eye of the peacock with an intricate enamelling technique.

Inspired by a timeless symbol of grace, the Peacock Collection is an ode to the true beauty of a romantic, mysterious and joyful women.

Price : Rs 12,976/- Onwards

Peacock - https://www.caratlane.com/jewellery/peacock.html

About CaratLane :  CaratLane, India’s first omni-channel jewellery brand was founded in 2008, by Mithun Sacheti and Srinivasa Gopalan, with a simple but courageous objective – to make beautiful jewellery accessible, affordable and forever wearable. All CaratLane collections draw design inspirations from a strong historical legacy and interpret them in a modern theme. With the new-age woman as a muse, the design philosophy at CaratLane is to make jewellery which makes the wearer ‘feel’ beautiful, drawing out her compelling individuality, inner confidence and self-esteem.

With a strategic investment from Titan Company Limited, CaratLane is now partners with India’s largest retail jeweller Tanishq. The partnership aims to work towards a common mission – to offer customers beautiful jewellery and a distinctive shopping experience that fits today’s values and lifestyles - enabling CaratLane to grow as India’s 21st century jewellery brand. 
CaratLane is also known for its signature jewellery-buying experience across all platforms. Along with the website, which is India’s largest online jewellery destination, CaratLane, has over 13 brand stores across the country. The stores bring the seamless jewellery buying experience with a no barrier access to all jewellery, along with Magic Mirrors for virtual try-ons. CaratLane also pioneered a unique Try@Home feature for jewellery buyers in the country, where customers can book an appointment, get their desired jewellery delivered at their doorsteps, and try them at their comfort with no-obligations to buy.

Further CaratLane also launched a revolutionary virtual try-on app – the Perfect Look App – which enables jewellery buyers to try multiple pieces without, literally, having to putting them on. CaratLane integrates the StreamLaneTM system to eliminate inefficiencies in the supply chain. It keeps the overheads low and enables CaratLane in efficient delivery, along with bringing forth savings of up to 25% over retail costs to customers, while continuing to give the best quality.

Facilitating the diamond-buying experience in India, CaratLane stores include a Solitaire Lounge to assist diamond buyers to find the perfect solitaire. CaratLane diamond consultants are also available 24X7 at toll-free number 1-800-102-0103.

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