Enoya Rolls out the Red Carpet to it's 'Enoya Boudoir’!
A Prêt & Bridal salon that brought brides and their bridesmaids for some trousseau, tea & canapés.
by Shrutee K/DNS
Enoya rolled out the red carpet to it's 'Enoya Boudoir', a Prêt & Bridal salon that brought brides and their bridesmaids for some trousseau, tea & canapés. A speakeasy space where they could play dress up, hang out with the bridesmaids and the maid-of-honour could toast the bride-to-be with tea! One could meet their fave bloggers and celebrities while being dressed to the nines in Enoya! Ragini Khanna, Veebha Ananad, Aakriti Kakkar and Karishma Sakrani were present at the do.
Enoya intends to be a concept driven Indo-chic store that takes away from traditions and marries it with the contemporary. Trousseau shopping aside, Enoya's cutting edge luxé festive wear is versatile and pocket friendly and is a one stop shop for gowns, lehengas, prét, sarees and bridal wear. The store itself enthuses an art-deco feel with ornate interiors and a speakeasy bridal salon that allows you to unwind, dress up and let your hair down in your own private quarters. One can hold a concept bridal shower to a high tea that combines the best of both the worlds - having a personalized retail party of your own.
Enoya believes that their muse would be someone who is a giver, she has a ‘well mind’, after all she defines ‘eunoia’ or as we know it, ENOYA. Imperfection eludes her, for she has a beautiful mind. Ready to take on tomorrow, she has her feet firmly rooted into the ground, today. This infectious aura is the characteristic of the ENOYA woman. She is both - fierce and vulnerable at the same time, sensual yet sensitive.
"Enoya is about reflecting innate beauty that transcends all norms and barriers. It is about valuing oneself, it is empowering yet feminine and subdued. Enoya, drapes the inner elegance in you", says the CEO, Mr. Abhishek Gala, who belongs to a lineage that entails generations of fashion biz in the family, with multiple stores thronging the city.
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