Nissan Motor
Automobiles
Nissan drives into India's multi-utility space with 'Evalia'
MUMBAI: Japanese auto major Nissan Motor, which forayed into the Indian multi-utility vehicle segment by rolling its first seven-seater MPV 'Evalia' here today, is eying to double its sales this year.
"We plan to double our sales this year and also aims to achieve the 1-lakh-unit sales by next year," Nissan Motor India Managing Director and Chief ExecutiveTakayuki Ishida told reporters here.
Last year, the company sold around 33,000 units of its five models here - the locally made hatchback Micra, the sedan Sunny along with imported X-Trail, Teana and the 370Z.
The Evalia, which claims 50 per cent more fuel efficiency than its rivals at 19.3 km per litre, is Nissan's sixth model in India and the third one to be made locally.
Ishida said the company is targeting 2,000-2,500 units per month of the Evalia, which has been launched in four diesel variants and priced in the range of Rs 8.40-9.99 lakh (ex-showroom Navi Mumbai).
The Evalia, along with two Nissan vehicles launched earlier - Micra and Sunny - have at present 85 per cent localisation. Plans are afoot to have them 100 per cent localised in the shortest possible time, he said.
Yesterday, Nissan had said it would launch 10 new models here, including the Datsun brand, by 2016.The company, which will be introducing 51 new models by 2015-16 globally, said it will look to expand production capacity in India, either through new plants or the existing facility at Chennai
Nissan drives into India's multi-utility space with 'Evalia'
MD & CEO, Nissan Motor India, Takayuki Ishida, with Director (Marketing) Nitish Tipnis (L) during the launch of new Nissan 'Evalia' in Mumbai on Wednesday. (PTI)
"We plan to double our sales this year and also aims to achieve the 1-lakh-unit sales by next year," Nissan Motor India Managing Director and Chief ExecutiveTakayuki Ishida told reporters here.
Last year, the company sold around 33,000 units of its five models here - the locally made hatchback Micra, the sedan Sunny along with imported X-Trail, Teana and the 370Z.
The Evalia, which claims 50 per cent more fuel efficiency than its rivals at 19.3 km per litre, is Nissan's sixth model in India and the third one to be made locally.
Ishida said the company is targeting 2,000-2,500 units per month of the Evalia, which has been launched in four diesel variants and priced in the range of Rs 8.40-9.99 lakh (ex-showroom Navi Mumbai).
The Evalia, along with two Nissan vehicles launched earlier - Micra and Sunny - have at present 85 per cent localisation. Plans are afoot to have them 100 per cent localised in the shortest possible time, he said.
Yesterday, Nissan had said it would launch 10 new models here, including the Datsun brand, by 2016.The company, which will be introducing 51 new models by 2015-16 globally, said it will look to expand production capacity in India, either through new plants or the existing facility at Chennai
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