Special preview screening
Special preview
screening of ‘Bhaag Milkha Bhaag’ for Indian Armed Forces
An initiative of
Viacom 18 Media Pvt. Ltd. and
Rakeysh Omprakash Mehra, in association
with UFO Moviez
Viacom 18 Media Pvt. Ltd and
Rakeysh Omprakash Mehra, in association with UFO Moviez India Ltd, the world’s
largest satellite delivered digital cinema network, held exclusive preview
screenings of the eagerly awaited biopic ‘Bhaag Milkha Bhaag’ in all
UFO digital Defence theatres across India, a day ahead of the film’s nationwide
theatrical release. Starring Farhan Akhtar and Sonam Kapoor, and directed by
Rakeysh Omprakash Mehra, ‘Bhaag Milkha Bhaag’ is a film about the revered
athlete Milkha Singh’s perseverance as a sportsperson and also as a courageous
human spirit.
While the theatrical release of
the film is scheduled for 12th July, the exclusive premiere for
Indian Defence Personnel and their families was held at 8 pm on July
11th, in UFO’s digital Defence theatres across India. Milkha Singh,
Farhan Akhtar, Sonam Kapoor Prasoon Joshi, Rakeysh Omprakash Mehra interacted
with the Defence personnel stationed at Chandigarh cantonment, prior to the
exclusive premiere of the film. The cast and crew of the film, along with Shri
Milkha Singh, also met and greeted the jawans at the cantonment at UFO’s defence
theatre.
"Bhaag Milkha Bhaag is a tribute
to a national hero. It was because of the Indian Army that Milkha Singh’s
talent was discovered and nurtured. Viacom18 Motion Pictures is privileged and
proud to premiere the film for the armed forces across India a day before its
commercial release. It’s our humble way of saying ‘we salute you’", said
Rudrarup Datta, Head, Marketing and Operations, Viacom18 Motion
Pictures.
The Defense spokesperson of
Chandimandir Army Cantonment in Chandigarh added, “The special screenings of
Bhaag Milkha Bhaag is a positive step by Viacom18 and UFO towards entertaining
our troops. Bhaag Milkha Bhaag, with its message of resilience of spirit, body
and mind, promises to be an extremely interesting film to watch, as will be the
chance for the defence personnel to meet with the starcast of the film along
with Shri Milkha Singh.”
Speaking on the occasion, Mr.
Kapil Agarwal, Joint Managing Director, UFO Moviez, said, “The Defence
Forces are our nation’s pride and the specially organized premiere of ‘Bhaag
Milkha Bhaag’ is our way of paying tribute to the brave soldiers who safeguard
our nation. We are very happy to partner with Viacom 18 Media Pvt. Ltd and
Rakeysh Omprakash Mehra for such an initiative. It is a matter of personal
pride for all UFOrians that our digital cinema services and solutions have
helped entertain Indian Armed Forces personnel across the length and breadth of
India, round the year and in all weather conditions.”
Of the approximately 3,200 UFO
digital theatres, 124 are in Defence auditoriums, bringing first day first show
entertainment to India’s Armed Forces across terrains and geographies. UFO’s
Defence installations are present across the length and breadth of the country -
right from the easily accessible army auditorium in Colaba, Mumbai, to the
Rinchen Auditorum in Leh (theatre installation carried out at the highest
altitude in India, approx 12000 ft above sea level), and from the Samudrika
Naval auditorium in Vizag to the Meghalaya Air Force Hall in
Shillong.
About UFO Moviez India Ltd. (www.ufomoviez.com)
UFO Moviez, the world’s largest
satellite delivered digital cinema network, has revolutionized the way films are
distributed and exhibited throughout India. Presently, UFO has a base of 3,156
digital screens (including 114 3D Screens), spread in over 1,300 cities in 28
states and 5 union territories of India. UFO has so far released 6,014 films in
33 languages and has conducted over 15.3 million shows till date.
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