BIGMagic launches new mythological show ‘Baal Krishna’ in Mumbai

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ENTERTAINMENT 
Premiering March 14, the show will explore known and lesser known stories about LordKrishna’s childhood, with fresh 
perspectives from the Lord himself

Produced by Swastik Productions  
makers of Mahabharat & Suryaputra Karn

by Shrutee K/DNS

Mumbai, March 14, 2016: BIGMagic, the light-hearted family entertainment channel from Reliance BroadcastNetwork is amplifying its bouquet of fresh and innovative content with itsnew mythological offering titled ‘BaalKrishna’. The much awaited show was launched with the cast - Nimai Bali (Kansa), Suman Gupta(Yashoda) and Jaival Pathak (BaalKrishna).


 Premiering March 14, every Monday to Friday at 6:30 PM, ‘Baal Krishna’ will delve into the observations and divine life of Lord Krishna’s childhood, from his perspective. Produced by Swastik Productions - the makers of Mahabharat and SuryaputraKarn, Baal Krishna is BIG Magic’s second mythological show after Narayan Narayan. The show will take viewers back to the grandeur and royalty of Dwapar Yug, bringing age-old stories back to life. Viewers will get a chance to witness Lord Krishna’s journey starting from his ‘Natkhat’ childhood, and be subjected to bouts of logical reasoning behind why he did what he did. From picking up the Govardhan Parvat to Killing Putna, Lord Krishna’s narrations will offer a whole new perspective by touching upon various known and lesser known stories from his life.

Talking about the new show, Nimai Bali says, “I am extremely excited to be a part of this show and introduce the viewers to a whole new world of Lord Krishna and his journey. While viewers have watched shows related to Lord Krishna on the small screen, BIG Magic’s Baal Krishna will not only explore lesser known stories, but also deal with widely popular stories about Lord Krishna in a fresh and engaging manner, something that has not been witnessed before. Baal Krishna will see a robust multi-media promotional plan across key markets, which will include a 360 degree marketing campaign. BIG Magic is available across all DTH players such as Tata Sky, Airtel, Videocon, Dish TV, Reliance Digital TV along with all cable operators as Hathway, DD Free Dish, Incable, Digicable, DEN, 7Star, ABS, Siticable, Star Broadband and GTPL amongst others.


ABOUT RELIANCE BROADCAST NETWORK LIMITED

Reliance Broadcast Network Limited is a media and entertainment company with interests in radio, television and television production. The Company houses: 92.7 BIG FM - India's No.1 FM Network with 45 stations, reaching over 4.3 crore Indians each week; BIG Magic– which has built strong brand equity as a Comedy Channel and is positioned as the one stop destination for humor, with higher affinity in the Hindi heartland; BIG Ganga – the No. 1 regional Channel of Bihar and Jharkhand; BIGMagic International – a channel targeted at the Indian Diaspora in North America. For more information log on to www.reliancebroadcast.com

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