BURGS

HOSPITALITY/FOOD

BURGS NOW OPEN AT ANDHERI, WEST

‘BURGS’ to provide a gourmet burger offering 

that no burger lover can ignore

Mumbai, January 10, 2013: BURGS a gourmet burger joint has now expanded its presence in Mumbai with its new store being launched at Andheri West, today. A new concept in India, BURGS has brought to consumers the ‘Gourmet Burger’. 

After 18 months of testing recipes, the BURGS menu finally compiles of a varied range of burgers in the categories of fish, meat, poultry and unique vegetarian options, developed by an elite food testing team. The exquisite and delectable sauces, dips and shakes is what sets them apart from the rest. Being the only gourmet burger joint, ‘BURGS’ bridges the gap between the highly priced, specially crafted burgers and the mass produced burgers to offer you a mouth watering range of reasonably priced burgers.

With currently two outlets in Mumbai and one in Pune, BURGS sees itself surpassing all boundaries and expanding to the metropolitan states with a target of 25 stores in the coming years. Aspiring to be the top Gourmet burger joint in the country, BURGS ensures a great value proposition to customers.

About BURGS:

Founded in 2011, BURGS was conceived and conceptualized by the father and son duo of Mr. Sanjay Kilachand and Mr. Krishna Kilachand and done with the idea of bringing the Indian consumer to experience real hand crafted exquisite range of burger. The first store of BURGS was opened in 2012. BURGS has on offer, a range of burgers conventional and non-conventional, across various categories of meats, seafood and poultry in addition to a unique range of vegetarian burgers. The gourmet experience expands beyond the Burgers with the exquisite shakes and “sides”. The freshly made and exclusive dips and sauces created by their product excellence team sets BURGS apart from the rest. With the aim of being among the top Gourmet burger joints in the country, BURGS ensures a great value proposition. The Indian consumer, already familiarized with international cuisines- ranging from European and American QSR concepts now has “BURGS” which brings a whole new experience to the Burger lovers. BURGS has currently two stores at Mumbai and Pune and over the next three years is targeting to open around 25 stores spread across the five cities of Mumbai, Delhi NCR, Pune, Bangalore and Hyderabad.