Wrangler Flags off True Wanderer 5.0

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by Shrutee K/DNS

After 4 successful seasons, Wrangler True Wanderer 5.0 is better and bigger than ever before. Powered by xBHP, Wrangler True Wanderer is an annual event that provides a platform for riders to showcase their love for the open road and the passions that fuel their wanderlust.

Wrangler has concluded its nationwide search for the top 10 True Wanderers and is sending them for the ride of a lifetime. Kitted out in the best of Wrangler’s Ride Ready range of apparel and flagged off from an exclusive Wrangler store in their city, the True Wanderer finalists will go on a 7-day road-trip. Each rider will create his/her blog on wrangler-ap.com/in and post daily updates with photos, videos about his/ her experiences on the road.

Rishad was flagged off from the Wrangler store at High Street Phoenix, Lower Parel, Mumbai. 28 year-old Rishad is an avid biker from Mumbai. He rides a 1985 2-stroke Yezdi. He is styled in Wrangler’s range of Sun Shield apparel and Silver Shield Denims. Follow his journey at www.wrangler-ap.com/in/ and fuel his journey with your votes.

The winner of True Wanderer 5.0 will be declared after the votes have been tallied and a panel of biking experts has judged the quality and adventure-quotient of their entries. The winner will win the title of Wrangler True Wanderer 5.0 and ride away on a Triumph Street Twin Motorcycle. He will also be featured in a Wrangler advertorial.

To know more about the event or to vote for your favorite True Wanderer, do visit the Wrangler website at wrangler-ap.com/in or the Wrangler Facebook page www.facebook.com/wranglerdenims.

About Wrangler
The heritage of Wrangler goes back literally a hundred years to 1904 when its original manufacturers - the Blue Bell Company was founded. Since then, Wrangler continues to inspire freedom, independence and self-reliance in its wearers. Wrangler denims were the first modern five-pocket jeans to be test-fitted and endorsed by real-life cowboy rodeos. The brand in India has come a long way, from a cowboy image it has today truly evolved to an “Urban Cowboy” image which is contemporary, fashionable yet rugged. A part of VF Corporation -the world's largest apparel company, Wrangler has found a loyal consumer base in the Indian youth that swear by this unique fashion brand. Wrangler’s range of contemporary, comfortable and Ride Ready apparel is available at exclusive stand-alone stores, leading apparel stores and major department stores.

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