Banjara’s launches new beauty cream in Tamil Nadu ‘proud of their colour”

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by Shrutee K/DNS

Banjara’s the popular Personal Care Company known for its natural range of hair and skin care products, has launched a new Beauty Cream- Banjara’s Skin +ve  that enhances the quality of skin to make it Gorgeous. With Pomegranate extracts, SPF 15 , Olive and Wheat germ oil,  it will keep skin hydrated, build skin elasticity, repair skin damage and protect skin from both UVA and UVB sun rays keeping it young looking – whatever the skin colour.

Unlike a fairness cream, Banjara’s Skin +ve Beauty Cream does not reduce melanin production or inhibit any enzymatic activity which may damage the natural defence system of the skin. It doesn’t contain any harmful bleaching agents, instead it contains essential nutrients that make the skin healthy and nourished to give Beauty from within.

Banjara’s Skin +ve cream is priced at Rs 50/- for 20gm and Rs 100/ for 40gm and Skin +ve lotion priced at Rs 80/- for 100ml and Rs 140/- for 200ml and available at supermarkets,limited general stores and through some ecommerce portals. It is priced far more reasonably than most other beauty creams in the market today.

The brand is shooting an advertisement in Chennai with popular television and film personalities like Mrs.Revathy Shankaran, Mr.Ravi Prakash and Ms.Lakshmi Priya. The ad film which is exclusively shot for digital media is directed by Mr.Prabhakar Sundaraman and Produced  by Mr.R. Krishna Mohan of India/2. Mr.R Krishna Mohan,  formerly President of Ogilvy-Chennai is a founder member of the popular social movement ‘Proud of my color’ which is a 1.3 lacs strong social community.  Banjara’s is a strong supporter of this movement.  

Banjara’s Skin +ve will always be positive in attitude and positive in function. Banjara’s, would like a beautiful society that is proud of itself, Rather than a society that is chasing a manufactured dream (fairer skin) which is always little bit beyond its reach.

About Banjara’s

Brand ‘Banjara’s’ is from Vishal Personal Care Pvt Ltd. With a pan south presence in 16 product categories and over 60 products in the Banjara’s is now well recognised personal care industry. All its products are natural and Ayurvedic based. Brand Banjara’s is available all over South India and in leading E-commerce platform. Peepul Capital is a strategic investor in the company.

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