RED (THE ANGRY BIRD)GOES GREEN ON EARTH DAY IN SUPPORT OF HISTORIC SIGNING OF PARIS AGREEMENT
by Shrutee K/DNS
(India – April 22, 2016) – In honor of
Earth Day and the historic signing of the Paris agreement on climate change
today, Red continues to support the United Nations as part of their “Angry Birds
for a Happy Planet” campaign. To commemorate the
day the United Nations Postal Administration has issued special edition stamps
featuring Red, and a new Public Service Announcement video, featuring the U.S.
voice talent from “The Angry Birds Movie,” Jason Sudeikis, Josh Gad, and Maya
Rudolph, was also released todayto support the Paris agreement.
The Paris agreement sends a clear signal
that the transformation of the global economy to low-emission,
climate-resilient growth is inevitable, beneficial and already under way. To
keep the global spotlight focused on climate change and build on the strong
political momentum from Paris, the UN Secretary-General Ban Ki-moon has invited
all Heads of State and Government to participate in the signing ceremony. A
record number of well over165 countries are expected to sign the landmark
agreement to tackle climate change at a ceremony at UN headquarters today.
Red, who was appointed Honorary Ambassador
for Green on the International Day of Happiness by the United Nations on March
20, 2016, “toured” in over 20 countries to promote the #AngryBirdsHappyPlanet
campaign aimed atpromoting the International Day of Happiness and encouraging
people to take action against climate change and its impacts. The campaign, a
partnership with Sony Pictures Entertainment, the United Nations, the UN
Development Programme (UNDP) and UN Foundation, asks the general public across
the world to make the Angry Birds happy by taking actions on climate change and
its impacts and sharing their photos and commitments on social media using the
hashtag, which has made close to 600 million impressions so far.
The honorary
ambassadorship was announced by UN Secretary General Ban Ki-moon at UN Headquarters
in New York with Sudeikis, Gad, Rudolph and “The Angry Birds Movie” filmmakers
John Cohen, Catherine Winder and Mikael Hed in attendance last month. The commemorative
stamps feature Red taking action to support the UN’s Sustainable Development Goal
#13 on climate action which includes suggestions to: Walk,
cycle, or take public transport, Conserve
water, Reduce,
reuse, recycle, Bring
your own, reusable bag to the store, Turn
off the lights and unplug, Plant
a garden or tree. Stamps are available
for purchase online (https://unstamps.org/) or at the United Nations stamp
counters in New York, Geneva and Vienna.
“Further to the
tremendous honor bestowed upon Redfrom‘The Angry Birds Movie’ by Secretary-General
Ban Ki-moon, we are excited to continue our support for the United Nations in its
efforts against climate change and to help share the message that we need to
make every day Earth Day,” said John Cohen, producer of “The Angry Birds
Movie.”
The creative
community makes an indelible impact on the hearts and minds of people of all
ages,” added Maher Nasser, Director of the Outreach Division of the UN’s
Department of Public Information. “We are grateful to Red and our friends at
Sony Pictures for putting their talents and resources behind a fun and
meaningful drive encouraging all of us to take responsibility for our planet’s
health. As long as these issues exist, I hope we can count on the entertainment
industry to use its megaphone in this way.“
For more information: www.angrybirdshappyplanet.com
Links to materials from Red’s international
personal appearance tour:http://bit.ly/1SVPLJI
Link to PSA:http://bit.ly/1TjyRmF
About the Paris Agreement
To tackle climate change, countries adopted
the Paris Agreement at the climate conference (COP21) in December 2015. Under
the agreement, all countries agreed to work to limit global temperature rise to
well below 2 degrees Celsius, and, given the grave risks, to strive for a rise
of less than 1.5 degrees Celsius. The signing ceremony marks the first step
toward ensuring that the Paris Agreement enters into force as early as
possible.
The Paris Agreement is closely related to
the achievement of Sustainable Development Goal 13 on climate change, and
provides a roadmap for climate actions that will reduce emissions and build
climate resilience. For more information, please go to:
About the United Nations
The United Nations is an international
organization founded in 1945 after the Second World War by 51 countries
committed to maintaining international peace and security, developing friendly
relations among nations and promoting social progress, better living standards
and human rights. Today, 193 countries are Member States of the world body.
About
the United Nations Postal Administration (UNPA)
The UNPA is the postal agency of the United
Nations whose first stamps were issued in U.S. dollar denominations on United
Nations Day, 24 October, in 1951, at UN Headquarters in New York. The stamps
were an immediate success and sold out within days. UN stamps are now issued
simultaneously at UN offices in New York , Geneva and Vienna . Each issue
carries a related design theme, with different denominations for each office.
The stamps are available from UNPA offices in person or by mail, and from stamp
dealers, as well as at the UNPA website(https://unstamps.org/). They are valid
for postage when used on mail from the UN offices in New York , Geneva and
Vienna .
About “The Angry Birds Movie”
“The Angry Birds Movie” will be released in
theaters by Columbia Pictures globally in May 2016. In the 3D animated comedy, The
Angry Birds Movie, we'll finally find out why the birds are so angry.
The movie takes us to an island populated
entirely by happy, flightless birds – or almost entirely. In this
paradise, Red (Jason Sudeikis, We're the Millers, Horrible Bosses),
a bird with a temper problem, speedy Chuck (Josh Gad in his first animated role
since Frozen), and the volatile Bomb (Danny McBride, This
is the End, Eastbound and Down) have always been outsiders. But when
the island is visited by mysterious green piggies, it’s up to these unlikely
outcasts to figure out what the pigs are up to.
Featuring a hilarious, all-star voice cast
that includes Maya Rudolph (Bridesmaids, Sisters), Bill
Hader (Trainwreck, Inside Out), and Peter Dinklage (Game of
Thrones), as well as Kate McKinnon (Saturday Night Live, Ghostbusters),
Sean Penn (Milk, MysticRiver), Tony Hale (Veep, ArrestedDevelopment),
Keegan-Michael Key (Key & Peele), Hannibal Buress (Daddy’s Home, Broad
City), Ike Barinholtz (Neighbors, Sisters), Tituss Burgess (Unbreakable Kimmy Schmidt),
Jillian Bell (22 JumpStreet), Billy Eichner (“Billy on the Street”),
Danielle Brooks (Orange is the New Black), YouTube stars Smosh (Ian
Hecox and Anthony Padilla), Latin music sensation Romeo Santos, and country
music superstar Blake Shelton, who co-writes and performs the original song
“Friends." The film also features brand new music from Demi Lovato,
Charli XCX, Matoma, and Steve Aoki. The Columbia Pictures/Rovio Animation film
is directed by Fergal Reilly and Clay Kaytis and produced by John Cohen and
Catherine Winder. The screenplay is by Jon Vitti, and executive produced
by Mikael Hed and David Maisel.
About
the United Nations Development Programme (UNDP)
UNDP partners with people at all levels of
society to help build nations that can withstand crisis, and drive and sustain
the kind of growth that improves the quality of life for everyone. On the
ground in nearly 170 countries and territories, UNDP offers global perspective
and local insight to help empower lives and build resilient nations.
About Rovio
Rovio Entertainment Ltd. is a global
entertainment media company. Headquartered in Finland and with studios across
the world, Rovio is the creator of Angry Birds, the casual mobile game that
changed an industry and became an international phenomenon. Today Angry Birds
is not only the most downloaded game of all time, it is a renowned
entertainment brand that has branched out into animation, books, licensing and
more. The Angry Birds Movie is slated for release globally in May 2016. www.rovio.com
About Sony Pictures Entertainment
Sony Pictures Entertainment (SPE) is a
subsidiary of Sony Entertainment Inc., a subsidiary of Tokyo-based Sony
Corporation. SPE's global operations encompass motion picture production,
acquisition and distribution; television production, acquisition and
distribution; television networks; digital content creation and distribution;
operation of studio facilities; and development of new entertainment products,
services and technologies. For additional information, go to http://www.sonypictures.com.
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