L&K Saatchi & Saatchi Wins Creative Mandate for Mondelez Gum & Candy Brands

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by Shrutee K/DNS

Mumbai, April 19, 2016: Following APAC regional alignment, L&K Saatchi & Saatchi has come on-board as a lead agency for strategy and creative work for Mondelez Gum and Candy brands in India.
Saatchi & Saatchi China’s successful track record with Mondelez led to the decision to consolidate rest of the APAC gum and candy business with the agency. Saatchi & Saatchi will take charge of all gum & candy business for whole APAC region with key markets like China, Japan, Thailand and India and others, effective immediately.  
Commenting on this win, Mr. Anil Nair, CEO & Managing Partner, L&K Saatchi & Saatchi India said, “Choclairs and Halls are iconic brands in India and we look forward to building a winning partnership with Mondelez in India. We are all very excited with the opportunity to create excellent work and together we hope to grow the brands and our clients’ business in India”
Commenting on new partnership, Mr. Amit Shah, Associate Director - Marketing - Gum, Candy & Powdered Beverages from Mondelez India said, “We look forward to creative excellence and work that will help grow and strengthen our brands. Saatchi & Saatchi has delivered impressive work in APAC region and we hope to see the same in India”


About L&K Saatchi & Saatchi:

L&K Saatchi & Saatchi operates in 4 cities viz. Mumbai, Delhi, Kolkata and Chennai with a strength of over 450 employees. Other than mainline advertising, it has specialized service units such as Digital L&K Saatchi & Saatchi, Design L&K Saatchi & Saatchi, Ngage L&K Saatchi & Saatchi and Saatchi X.  These units specialize in an array of marketing communication services from digital and social media to retail marketing, promotions & activation. The agency boasts of an expansive repertoire of clients across product categories like ITC, P & G, Renault, Dabur, Hero Motocorp, Emirates, Godrej, Jockey, Reliance, Idea Cellular, Kent, Exide Life Insurance, Tuborg, Novartis HSBC, Total Oil India, Thomas Cook, and Siemens Home Appliances. For more information, please visit: www.lawkenneth.in

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