L&K Saatchi & Saatchi Wins Creative Mandate for Mondelez Gum & Candy Brands

-

by Shrutee K/DNS

Mumbai, April 19, 2016: Following APAC regional alignment, L&K Saatchi & Saatchi has come on-board as a lead agency for strategy and creative work for Mondelez Gum and Candy brands in India.
Saatchi & Saatchi China’s successful track record with Mondelez led to the decision to consolidate rest of the APAC gum and candy business with the agency. Saatchi & Saatchi will take charge of all gum & candy business for whole APAC region with key markets like China, Japan, Thailand and India and others, effective immediately.  
Commenting on this win, Mr. Anil Nair, CEO & Managing Partner, L&K Saatchi & Saatchi India said, “Choclairs and Halls are iconic brands in India and we look forward to building a winning partnership with Mondelez in India. We are all very excited with the opportunity to create excellent work and together we hope to grow the brands and our clients’ business in India”
Commenting on new partnership, Mr. Amit Shah, Associate Director - Marketing - Gum, Candy & Powdered Beverages from Mondelez India said, “We look forward to creative excellence and work that will help grow and strengthen our brands. Saatchi & Saatchi has delivered impressive work in APAC region and we hope to see the same in India”


About L&K Saatchi & Saatchi:

L&K Saatchi & Saatchi operates in 4 cities viz. Mumbai, Delhi, Kolkata and Chennai with a strength of over 450 employees. Other than mainline advertising, it has specialized service units such as Digital L&K Saatchi & Saatchi, Design L&K Saatchi & Saatchi, Ngage L&K Saatchi & Saatchi and Saatchi X.  These units specialize in an array of marketing communication services from digital and social media to retail marketing, promotions & activation. The agency boasts of an expansive repertoire of clients across product categories like ITC, P & G, Renault, Dabur, Hero Motocorp, Emirates, Godrej, Jockey, Reliance, Idea Cellular, Kent, Exide Life Insurance, Tuborg, Novartis HSBC, Total Oil India, Thomas Cook, and Siemens Home Appliances. For more information, please visit: www.lawkenneth.in

Comments

Post a Comment

Popular posts from this blog

Mumbaikars kick off “Clean Shores” Drive at Versova Beach

-
Image
 by Shrutee K/DNS Mumbai, May 27, 2018: Mumbaikars gathered to join the beach clean-up drive, led by Afroz Shah, winner of the Champion of the Earth award, at Versova beach. Present to support the cause were Erik Solheim, United Nations Under-Secretary-General and Head of UN Environment and Aditya Thackeray, Leader and Chairperson of the Shiv Sena and President of Yuva Sena . United Way Mumbai, the community impact partner, along with Coca-Cola India joined the movement by the citizens of Mumbai and announced the symbolic adoption of four high footfall beaches in Mumbai including Versova. ‘Clean Shores Mumbai’ is a special community impact initiative which aims at enhancing the state of overall cleanliness of the city beaches and contribute towards mitigation of marine pollution and conservation of marine ecosystem through strategic and sustained interventions enabled by public-private partnership. By supporting this program, United Way Mumbai and Coca-Cola India ...
Read more

सभी माओं को सुष्मिता सेन का संदेश: अब 'हाँ' अधिक बार कहिये

-
Image
इसमें कोई संदेह नहीं है कि सुष्मिता सेन ने अपनी दो सुंदर बेटियों , रेने और अलीसा को एक आदर्श मां बनकर बढ़ा किया है। वह उन्हें मजबूत और स्वतंत्र रूप में बढ़ा कर रही है जोह उनका ही प्रतिबिंब है। अपने दो दत्तक बच्चों के लिए सुंदर अभिनेता और मां सोशल मीडिया पर काफी सक्रिय हैं और हाल ही में बच्चों को   ' न ' कहने के मनोवैज्ञानिक प्रभावों पर अपने प्रशंसकों और माओं को एक संदेश देकर खुद का एक वीडियो पोस्ट किया है। इस वीडियो में , सुष्मिता इस बात की चर्चा करती है कि मातृत्व कैसे लोगों को बदलता है और कैसे उन्होने भी खुद को बदलते हुए एक माँ के रूप में अनुभव किया है। आगे बताते हुए , कि कभी - कभी माँ   अपने बच्चों के लिए अधिक सतर्क हो जाती हैं , तब भी जब यह वास्तव में आवश्यक नहीं है। इस बात से तालुक रखते हुए कि सुष्मिता ने भी अपने बच्चों के साथ ऐसा किया है ... सर्दियों में बहार खेलने से लेकर , तैराकी करने तक सुष्मिता काफी सतर्क रही...
Read more

Oman Tourism Launches New “www.experienceoman.com” website

-
Image
by Shrutee K/DNS Mumbai, 10th January 2018 :  The Ministry of Tourism Oman has launched a new promotional website “www.experienceoman.om” that will serve as a one-stop-shop for all Oman Tourism related information. The website was lau nched under the patronage of His Highness Sayyid Haitham bin Tariq Al Said, Minister of Heritage and Culture during a gala dinner that was hosted on the sidelines of the 2nd UNWTO/UNESCO World Conference on Tourism and Culture that was recently held in Muscat. Lubaina Sheerazi, India Representative, Ministry of Tourism, Oman said, “ The launch of the website comes as a part of the Ministry's initiatives to support the development of the tourism sector in all areas, especially in the use of electronic platforms and digital marketing. Providing insights into suggested travel itineraries; list of tour operators, hotels, and services; MICE opportunities; the website also orients tourists with the latest events in Oman; and can be viewed in...
Read more