BroadcastAsia 2016 edition to focus on transforming digital media in Asia
by Shrutee K/DNS
MUMBAI, 28th APRIL 2016 – Bringing together
global leaders as well as emergent players from all around Asia, the upcoming BroadcastAsia2016 is the largest
industry event for Asia’s broadcast, film and digital media entertainment
industry.The event, held from 31 May – 3 June in Singapore, is where
broadcasters, content providers and technology experts gather to share
strategies and exchange views that will further shape the broadcasting industry.
Content is now
on-demand and at consumers’ finger tips with active Asia Pacific OTT video
subscribers reaching 494 mn last year. With entry of disruptive players
like Netflix in Asia Pacific coupled with today’s increasingly demanding
consumers, the broadcasting industry now faces new challenges in OTT, digital
media asset management, video delivery, TV monetisation strategies and more.
Frost & Sullivan’s market insight on the
OTT video market in India finds that there are about 66 million unique
connected video viewers in India every month, and about 1.3 million OTT paid
video subscribers. The market insight includes an overview of the market
landscape and ecosystem, trends in Internet video consumption, forecasts for
video viewers and paid subscribers from 2015 to 2020.
“The broadcast industry across Asia is in a state of
flux as increasing mobile broadband penetration continues to drive OTT growth
in the region. With broadcast operators moving to reshape their business and
operational models to align themselves with changing consumer trends, BroadcastAsia
will provide the technology and best practices to help navigate this change
successfully,” says
Mr. Calvin Koh, Assistant Project Director (Communications Events) from
organiser Singapore Exhibition Services.
Veteran exhibitor at BroadcastAsia, Prime Focus
Technologies is the technology subsidiary of Prime Focus, the
global leader in media and entertainment industry services. PFT brings together
a unique blend of Media and IT skills backed by a deep understanding of the
global media and entertainment industry.
CLEAR™, their award-winning Hybrid Cloud-enabled Media ERP Suite and
Cloud Media Services help broadcasters, studios, brands, sports and digital
organisations drive creative enablement, enhance ecosystem efficiencies and
sustainability, reduce cost and realise new monetisation opportunities.
PFT works with
major M&E companies like Disney, Warner Bros., 21st Century Fox-owned Star
TV, Zee TV, Warner Bros. Television Studios, GEE, Legendary Pictures,
Lionsgate, HBO, HOOQ, Sony Music, Viacom 18, Broadcast Audience Research
Council India (BARC), Hindustan Unilever Limited, The Associated Press and
more.
Commenting on BroadcastAsia2016, Mr. Ankur Jain, Vice President, Sales & Business Development, APAC,
Prime Focus Technologies,says, “The media and entertainment
industry is undergoing unprecedented change as it deals with Digital Next
realities - new entrants challenging traditional players, new technology
enabling over the top (OTT), revenue opportunities blurring the lines between
media and digital companies, and new geographies accessible for faster
distribution.Content enterprises can no longer afford to ignore the realities
of an industry that is experiencing such rapid change and placing ever
increasing demands on its participants. Media and Entertainment enterprises need
to break the shackles of isolated media asset management systems. They need to
embrace digital transformation to virtualise the content supply chain and adopt
centralisation by deploying one software for the whole enterprise. We are happy
to be at BroadcastAsia2016,
where next generation solutions will be showcased to help media companies learn
and adapt to new changes in the global broadcasting industry.”
Joining
Prime Focus Technologiesat BroadcastAsia2016are companiesspanning across the broadcast and entertainment industry, they
include Bydesign India, Canara Lighting
Industries, Indiasign,Interra Systems, Lukup
Technologies, Planetcast Media Services Limited (Formerly EsselShyam
Communication Limited), RGB Broadcasting Equipments, Riversilica Technologies, Tata Communications,
To The New, andWasp3D.
With non-linear
viewing options becoming increasingly critical to a broadcaster’s business
model, the BroadcastAsia2016 International Conference is specially designed to
tackle the commercial and technical challenges stakeholders have to overcome to
achieve a profitable TV everywhere service. New conference topics includeThe Business of Connected Entertainment, IP Broadcasting and TVE
Technologies, Capturing
Viewers with Immersive Experiences – At home and on the go, Broadcast Standards
and Video Encoding Technologies and Big Data and Real – Time Analytics – New
Commercial Opportunities.
Notable Indian
speakers at the BroadcastAsia2015 International Conference Include: Mr.Gaurav
Ghandi, Chief Operating Officer, Viacom18 Digital Ventures, Mr. Ramki Sankaranarayanan,
Founder and Chief Executive Officer, Prime Focus Technologies, Mr
K A Srinivasan, Co-Founder, Amagi Media Labs, Mr
Kishore Poreddy, Head – India, Peel, Mr
Ashish Bhansali, Product Head, Alt Digital Media Entertainment LIMITED
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BroadcastAsia2016 Exhibition
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Incorporating:
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ProfessionalAudioTechnology2016
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Venue:
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Marina Bay
Sands, Singapore, Level 4 & 5
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Opening Hours:
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31 May - 2 June
2016: 10:30 am - 6:00 pm 3 June 2016: 10:30 am - 4:00 pm
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Admission:
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Business and
trade professionals only
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Website:
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Social Media:
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Conferences at a
glance:
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CommunicAsia2016 Summit / BroadcastAsia2016 International Conference &
Creative Content Production Conference 2016
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Date:
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31 May - 3 June 2016, Tuesday - Friday
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Venue:
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Marina Bay Sands, Singapore Level 3 & 4
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Admission:
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Registered delegates only
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Website:
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http://communicasia.com/conference/conference-highlights/
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