Haier Celebrates with the New Quantum Dot 4K LED TV Range in India

·         Haier’s new Quantum Dot 4K Slim and Curved LED TVs will offer cinematic and immersive experience
         Advanced features such as 4K UHD and HDR display will enhance the viewing experience and elevate every detail to lifelike clarity

New Delhi: Haier, the global leader in Home Appliances & Consumer Electronics and World’s Number 1 brand in Major Appliances for 9 Consecutive Years*, announced the launch of its new range of televisions during this festive seasonQuantum Dot 4K Slim LED and Quantum Dot 4K Curved LED TVs.

Augmenting its premium range of LED TVs in India, Haier has designed the new series to deliver the best in class experience in TV viewing. The new televisions will comprise of all features of a Smart TV, powered by an Android operating system. Equipped with the latest Quantum Dot display technology with HDR, that delivers perfect colours, the new Haier TVs produce a more vibrant and colourful picture, giving a much brighter and clearer display.

The new range includes two new models X7000QUA (165cm (65) & 140cm (55)) under Quantum Dot 4K Slim LED TV series and Q9800QUAG (165cm (65) & 140cm (55)) under Quantum Dot 4K Curved LED TV series. 

The X7000QUA Slim LED TV, with 13mm Ultra slim bezel comes with a bezel-less frame, for a larger than life full vision experience and Q9800QUAG Quantum Dot 4K Curved LED TV has a curved display that offers a greater sense of immersion. The two series comes with 4K UHD (Ultra High Definition) - the next generation of HD and Full-HD with a resolution of 3840*2160, 4 times the resolution of 1080P.

Commenting on the launch Mr. Eric Braganza, President, Haier India, said: We, at Haier constantly innovate to create solutions that are inspired by the evolving lifestyles of our customers and their unique requirements. With the launch of Haier Quantum Dot televisions, we are augmenting our premium LED TV range to deliver the best picture quality and an immersive experience that never fades. With options to choose from Slim and Curved displays, this range is designed to offer brilliant design, richer colours and deeper contrasts to bring to life the true colours of India! For a seamless access to all your favourite shows, movies and other content, the TVs are armed with a built in Wi-Fi system, bringing home the smart world for the consumers. The new range comes equipped with Smart Share feature that allows users to connect their smartphones wirelessly to the TV and enjoy their mobile content like videos, photos, etc. on large screen. Furthermore, for an enhanced audio experience, the new LED TVs feature Dolby Decoder to deliver a theatre like experience at home. Adding more to the smart features, the new TVs come with a Smart Remote with a “QWERTY” Keypad, offering a unique “Shake the remote” feature in order to access the desired titles swiftly.

Pricing & Availability:
The new Haier X7000QUA Quantum Dot 4K Slim LED TVs in 165cm (65) & 140cm (55) sizes are available across India at an MRP of Rs. 2,69,990 and Rs. 2,19,990 respectively.
The new Haier Q9800QUAG Quantum Dot 4K Curved LED TV in165cm (65) & 140cm (55) sizes are available across India at an MRP of Rs. 2,59,990 and Rs. 2,09,990 respectively.

Initiated in January 2004, Haier Appliances (India) P. Ltd is a 100 per cent subsidiary of Haier Group. Headquartered in New Delhi, Haier India has 33 operations and a vast distribution network across the country along with a manufacturing facility in Pune, Maharashtra. Product offerings of Haier India range from refrigerators, air conditioners, washing machines, TVs, water heaters, freezers to microwave ovens, with a special focus on local needs. For example, washing machines that work at nearly Zero Water Pressure help solve the biggest challenge that Indian consumers face in their daily lives, while Haier Bottom Mounted Refrigerators have also been well received by Indian consumers due to its large refrigeration capacity which caters to local people’s dietary habits. A larger refrigeration capacity means consumers can store more vegetables while the refrigerator also makes people’s lives easier by placing the refrigerating chamber at the top of the machine.

Haier Group today is the world’s leading brand of major household appliances which is now transforming from a traditional manufacturer to an open entrepreneurship platform. In the era of the Internet and post e-commerce, Haier will extend its ecosystem to social networks and community economies while enhancing the user value of Haier products and services and instilling integrity as a core competency throughout the Group. Haier aims to become a global leader in the era of the Internet of Things.
Revenue generated by the traditional economy: Haier Group’s global revenue in 2017 was US$ 37.2 billion, with year-on-year growth of 20%; total pre-tax profits exceeded US$ 4.62 billion, profits achieved a year-on-year growth of 12.8%. Currently, the Group’s brands include Haier, Casarte, GE Appliances, AQUA, Fisher & Paykel, Leader, RRS, DCS, and Monogram. Each brand has its own unique market positioning and provides outstanding user experiences for end users. Haier is now further deploying and demonstrating the effectiveness of the Rendanheyi management model and will internationalize Rendanheyi through its unique cultural integration system.


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