Navneet Education Limited appoints Abhijit Sanyal as the Official Spokesperson for Youva
Mumbai,
December 30th 2019: Navneet Education Limited, one of India’s oldest and most
trusted educational products brands has appointed Abhijit Sanyal as their
official spokesperson for Youva – its domestic stationery brand for the
youth.
Sanyal has been with the company for almost 20 months; he heads
business strategy and marketing for Youva, as well as oversees supply chain and
finance for the business.
Sanyal is an accomplished leader with experience across multiple
global markets. An alumnus of IIT - Kharagpur and IIM - Ahmedabad, he has more
than 30 years of experience across the FMCG, food, lifestyle, consumer banking,
retail, OTC/FMHG and telecom industries. Sanyal handled P&L
responsibilities across various businesses for nearly two decades in senior
positions such as Profit Centre Head, COO, CEO, and President.
Shailendra Gala, Director, Navneet Education Limited, said:
“We are extremely proud to have Mr. Sanyal on board. He will also be the
spokesperson for Youva. We see the future of Youva as one of exponential
growth. We intend to bring in a broader strategic outlook, and
further strengthen the brand.”
Mr. Sanyal added: “Youva resonates with the youth and I am
extremely proud to be part of a brand that believes in motivating them. I look
forward to working with the team and growing the brand’s legacy.”
About
Youva: Launched
by Navneet in 2016, Youva is a stationery brand for paper and non-paper
stationery – the proposition “Youva - It’s cool!” is designed keeping the youth
of India in mind. The youngsters of today are the path makers of tomorrow. To
cater to their choices and their way of thinking, we made Youva. Every product
of Youva resonates with the ideology, passion, and enthusiasm of young India.
About
Navneet Education Ltd: Navneet
Education Limited (formerly known as Navneet Publication India Limited) was established
in 1959, and is an educational syllabus
based content provider in print & digital medium, manufacturer of
scholastic Paper stationery, publisher of general & children’s books and
also has a wide range of Scholastic Non-Paper Stationery products. Navneet has
state-of-art manufacturing facilities in Virar (near Mumbai), Guma, Dantali and
Silvassa (Union Territories bordering Maharashtra and Gujarat). Over the
decades, Navneet has emerged as the preferred brand for Educational Products
among teachers and students in India. Its products are sold under the brands
‘Navneet’, ‘Vikas’, ‘Gala’, ‘Grafalco’, ‘Youva’ and ‘Boss’. NEL, the stationery
division was introduced in the year 1990 and in less than a year, the division
managed to strike a chord with the target audience. The pillars of Navneet
business are quality products, excellent distribution channel, innovative cover
designs, product information transparency and availability.
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