Housing.com Launches ‘Housing Partner Assistant’ App

 Aims to enable the sellers to receive instant alerts and manage home seekers effectively with a single click

National, May 31, 2018: Housing.com, part of Elara Technologies Pte Ltd. which also owns PropTiger.com and Makaan.com, announced the launch of first-of-its-kind “Housing Partner Assist” app to help the sellers manage listings, home seekers and much more with a single tap on their phones. This new intuitive app will enable sellers to list properties at their convenience and receive instant alerts on home seekers for the property and contact the buyers immediately with a single click on the mobile screen. Moreover, the expert filter options of the app will enable sellers focus on priority home seekers and close deals faster.

With the help of this new cutting-edge app, the sellers can list the properties in simple steps and click on the property to get a detailed view. Additionally, sellers can edit, add more details and photos of the promoted properties to improve the quality score and boost the rankings in the search results page. Using the app, the sellers can refer to the potential customer’s requirement summary to shortlist relevant properties before scheduling a meeting. 

Commenting on the development, Ravi Bhushan, Group CPTO,Housing.com, PropTiger.com and Makaan.com said, “Within the real estate classifieds industry, Housing.com has always differentiated itself on the basis of superior product usability and consumer experience. With our new app “Housing Partner Assist’ app, sellers can avoid the conventional and cumbersome lead generation process and get off to a speedier start in this fiercely competitive industry. We are confident that the new app will create additional value for the sellers in improving business revenue and provide more control to build trust with buyers.”

As the app will enable sellers to be more engaged, buyers will receive timely response from sellers and will be able to find the best-suited homes in a shorter period. For instance, the expert filter option of the app makes it possible to manage one’s property portfolio on a single screen and with its help one can navigate through the properties and find the right one for home seekers very quickly. The app provides the option of real-time promotion of properties to sellers that can help them better manage day-to-day business activities with less investment of time to ensure improved productivity, better customer service and more satisfied clients.

About Elara Technologies Pte. Ltd. 

Elara Technologies Pte Ltd is a Singapore-based technology services company and is the owner of Housing.comPropTiger.com and Makaan.com. The company provides digital real estate marketing and transactions services. PropTiger.com and Housing.com merged in January 2017 to create India’s largest full service online-to-offline (O2O) real estate platform.

Founded in 2012, Housing.com is India’s most innovative real estate platform for buying, selling and renting homes. The company offers the largest selection of verified listings in India through a trained team of data collectors, analysts and auditors. The one-of-a-kind Data Sciences Lab at Housing.com analyses a significant body of information to allow buyers and sellers to make intelligent decisions.

PropTiger.com is India’s leading real estate advisory firm offering a one-stop platform for buying residential real estate. Founded in 2011 with the goal to help people buy their dream homes, PropTiger.com leverages the power of information and the organisation’s deep-rooted understanding of the real estate sector to bring simplicity, transparency and trust in the home buying process.

PropTiger.com helps home-buyers through the entire home-buying process through a mix of technology-enabled tools as well as on-ground support. The company offers researched information about various localities and properties and provides guidance on matters pertaining to legal paperwork and loan assistance to successfully fulfil a transaction. Since inception, the PropTiger.com team has facilitated the sales of close to 20,000 homes worth nearly US$2 billion.

Makaan.com was acquired by Elara in May 2015, with a vision to establish a true "marketplace" in real estate. With consumer ratings on more than 10,000 sellers, credible listings data and real-time intelligence on property search, makaan.com has quickly emerged as the preferred partner for consumers looking to rent, buy or sell a home. With its unique pay as you earn model and value proposition of no upfront listings fees for sellers, makaan.com has grown to have more than 10,000 active sellers in a short span of time. makaan.com offers its online consumers the maximum property options and has become one of the largest platforms in online real estate in India with over 800,000 properties listed across the country. makaan.com was recently selected as a runner up in the Most Innovative Platform category at a global event in the ICMA event held at Vienna, Austria. 


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