SAAHAS Organizes a Zero-Waste Awareness Drive for the World Environment Day
by Shrutee K/DNS
Activities spanning three days planned at DLF Cyber Hub to encourage
citizens to adopt sustainable waste management practices
Popular Indian band, PARIKRAMA, to perform at DLF Cyber Hub on June 5 at
7 pm followed by a stand-up comedy performance by Vasu Primlani
Gurugram,
1st June 2018: In the build-up to the World Environment Day,
SAAHAS, a
not-for-profit organization, is hosting three-day community drive at DLF
Cyber Hub, Gurugram from June 3 to June 5 as part of the World Environment Day
celebrations. The fun and interactive campaign is aimed at raising awareness
around segregation of waste at source to help build ‘zero-waste communities’.
The three-day program will witness
activities such as a musical performance by popular rock band Parikrama, a
stand-up comedy act by renowned comedian and passionate environmentalist Vasu
Primlani, interactive game kiosks, Nukkad Natak performances and a splendid 3-D
art installation created from waste materials, to spread awareness about source
segregation. The program will culminate with a pledge by the community to inculcate
proper waste disposal habits in our daily lives.
These activities are part of ‘Alag Karo, Har Din Teen Bin,’ a multi-stakeholder solid waste
management program, which is aimed at
generating awareness around disposing off trash in the right way by segregating
it as dry waste, wet waste and reject waste. It is a
collaborative initiative involving Government, private sector and civil society
members. It is being supported by Coca-Cola
India Pvt Ltd, Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ),
GmbH (Implementing agency on behalf of German Govt.) and Tetra Pak India; and
is being implemented by Saahas.
As a part of the Alag Karo campaign,
an estimated 20,000 households will adopt source segregation, and more than 500
waste pickers in Gurugram will be trained and equipped to handle segregated
waste. The initiative will also include engagements with 50 schools and 50
commercial establishments to create awareness around waste management.
Schedule of Activities
Date & Day
|
Activity
|
June 3 (6pm to
9pm)
June 4 (12pm to 9pm) June 5 (12pm to 9pm) |
·
Interactive Activities
·
Street Play
·
3D Installation
|
June 5 (7pm onwards)
|
·
Cultural Event:
o
Music / Band performance - PARIKRAMA
o
Stand-up comedy - Vasu Primlani
o
Pledge
|
About SAAHAS
Saahas a ‘Not for Profit’ organization
was set up in 2001 under the Society’s Act.
Saahas is primarily focusing on programs based on the concepts of
‘Source Segregation and ‘Decentralized Waste Management’ within the framework
of the Municipal Solid Waste Management and Handling Rules 2016. Saahas works
with government institutions, companies, households and schools to bring
attention to best practices in the management of solid waste and also
establishes collection and processing infrastructure. The programs also provide better livelihood
opportunities for the informal sector and people at the bottom of the pyramid.
Our vision is that of Communities across the country managing Municipal Solid
Waste at source in a socially and environmentally responsible manner because
when waste is managed at source it
becomes a resource.
About Coca-Cola India
Coca-Cola in India is one of
the country’s leading beverage companies, offering a range of healthy, safe, high quality, refreshing beverage
options to consumers. Since its re-entry in 1993, the company has been
refreshing consumers with its beverage products – Coca-
Cola, Coca-Cola Zero, Diet Coke, Thums Up, Thums Up Charged, Fanta,
Fanta Green Mango, Limca, Sprite, Sprite Zero, Maaza, VIO flavoured milk
‘Almond Delight’ and ‘Kesar Delight’, Minute Maid range of juices, FUZE tea,
Georgia and Georgia gold range of hot and cold tea and coffee options,
Aquarius, Schweppes, SmartWater, Kinley and Bonaqua
packaged drinking water and Kinley Club Soda. The Company along with its owned
bottling operation and other bottling partners, through a strong network of
over 2.6 million retail outlets, touches the lives of millions of consumers, at
a rate of more than 500 servings per second. Its brands are some of the most
preferred and most sold beverages in the country – Thums Up and Sprite – being
the top two selling sparkling beverages.
The Coca-Cola India
system provides direct employment to 25,000 people and indirect employment to
more than 150,000 people. The Coca-Cola system in India is
contributing in its own small way to building sustainable communities through
community initiatives like Support My School, VEER, Parivartan and Unnati and
by reducing its own environmental footprint. For further information on the
company's India operations and its products, please visit www.coca-colaindia.com.
Comments
Post a Comment